In House Marketing Lead SEO Meta Ads TikTok Growth – Sydney

Job description overview

Senior SEO Specialist plays a critical role in growing Domain's organic visibility and traffic across our portfolio of brands. Reporting to the Lead SEO, they combine technical SEO expertise with data and content insight to identify opportunities, help prioritise the right initiatives, and work closely with Product, Design, Tech and Marketing to bring them to life.

The Senior SEO Specialist adds value by translating keyword, trend and search performance data into clear, actionable recommendations - equipping stakeholders across the business to make better editorial, product and technical decisions. They help define and execute organic search strategies for multiple brands across Domain Group, and oversee improvements to site architecture, content and keyword targeting, structured data, internal link building and more.

What you’ll do

- Develop and execute organic search strategies across multiple brands, driving growth in visibility, traffic, and search performance.
- Lead SEO initiatives including site architecture, content optimisation, keyword targeting, structured data, and link-building strategies.
- Partner with Product, Technology, Design, Marketing, and Editorial teams to embed SEO best practices across the business.




- Provide keyword insights, search trends, and content recommendations to support marketing campaigns and editorial planning.
- Drive prioritisation of SEO roadmap initiatives, ensuring focus on the highest-impact opportunities.
- Monitor SEO performance, identify issues and opportunities, and work with stakeholders to implement timely improvements.

Requirements include 2+ years in SEO, experience with SEO tools, strong analytical skills, and a proactive approach. Knowledge of HTML/CSS/JS behaviours and familiarity with GEO and AI-driven search is desirable.

What’s in it for you

Working at a leading organisation with a culture of collaboration and innovation, flexible working options, and a range of advantages. The role supports content performance, SEO optimisation, and discovery initiatives across ASX digital properties and beyond.

Who we are

Domain is a leading property technology and services marketplace with a portfolio of brands in Australia. We are part of CoStar Group and celebrate diversity and inclusion in our workplace.

How to apply

We welcome applicants from all backgrounds and are committed to an equitable recruitment process. If you need adjustments during the process, please let us know.

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📌 In-House Marketing Lead: Seo, Meta Ads & Tiktok Growth (Sydney)
🏢 Jetset Plumbing
📍 Sydney