Digital Marketing Manager | Hubspot, Crm & Digital Platforms (Gold Coast)

Digital Marketing Manager | Hubspot, Crm & Digital Platforms (Gold Coast)

17 Oct
|
Avive Health
|
Gold Coast

17 Oct

Avive Health

Gold Coast

Avive Health is bringing its digital marketing capability in-house, and we are looking for a hands‐on digital marketer to take ownership of our digital platforms, CRM and customer journeys.This is an opportunity to build and shape a capability, not simply inherit a finished function.You will be Avive's go‐to expert for HubSpot, marketing automation, website performance, digital analytics and conversion.
Working across Growth, Marketing & Communications and Technology, you will turn business needs into practical digital solutions that improve how prospective patients, referrers and partners connect with Avive.As Avive continues to expand its hospitals, services and digital models of care, you will have plenty of scope to build, automate and improve.What you'll doOwn and optimise HubSpot, including CRM configuration, workflows, automation, integrations, data quality and reportingBuild customer journeys, email sequences, lead scoring, segmentation and nurture campaignsManage Avive's WordPress website, landing pages, forms and digital integrationsImprove the journey from lead to enquiry to conversionEstablish reliable campaign tracking, dashboards and reportingBuild and launch the digital elements of marketing campaignsIdentify opportunities to automate processes and reduce manual workSupport SEO and AI search optimisation across Avive's digital contentWork closely with Growth,



Marketing & Communications and Technology to deliver effective digital solutionsWhat you'll bringAt least five years' experience in digital marketingStrong hands‐on HubSpot experience across CRM, automation, workflows, reporting and data managementPractical experience managing WordPress websites, landing pages and formsExperience with digital analytics, campaign tracking and conversion optimisationConfidence working with system integrations and troubleshooting technical issuesA strong understanding of the lead‐to‐enquiry‐to‐conversion journeyWorking knowledge of SEO, AI search optimisation and content editingHealthcare marketing experience, ideally within mental health, will be highly regardedKnowledge of AHPRA advertising requirements, or the ability to quickly develop itThis is a hands‐on role.
Success will depend on your ability to build, test, troubleshoot and implement solutions, not simply manage external agencies.Why Avive?
Avive is creating a contemporary approach to private mental health care through thoughtfully designed hospitals, specialist clinical services and current models of care.You will join at an important point in Avive's growth, with genuine ownership of the digital ecosystem and a clear line of sight between your work, patient access and organisational growth.The role can be based on the Gold Coast or in Sydney and is primarily workplace-based, with limited work-from-home flexibility.If you know HubSpot inside and out, enjoy solving digital problems and want the opportunity to build something meaningful, we would love to hear from you.
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📌 Digital Marketing Manager | Hubspot, Crm & Digital Platforms (Gold Coast)
🏢 Avive Health
📍 Gold Coast

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