Marketing & Communications Specialist (Melbourne)

Marketing & Communications Specialist (Melbourne)

17 Oct
|
Clevertronics
|
Melbourne

17 Oct

Clevertronics

Melbourne

Grow Engagement.
Drive Performance.
Deliver Results.Are you a commercially minded marketer who knows how to turn customer insights into campaigns that deliver measurable results?
Do you enjoy combining creativity with data, using digital marketing, CRM platforms and customer engagement strategies to drive growth?
Are you equally comfortable developing campaign strategies, executing EDMs, optimizing digital performance and analyzing results?
We are looking for a Marketing & Communications Specialist to take ownership of integrated marketing campaigns, customer engagement and digital marketing performance across Australia, New Zealand and the United Kingdom.About ClevertronicsClevertronics is the World's leader in emergency lighting, operating across Australia, New Zealand, and the United Kingdom.
Our mission is to make emergency lighting easy by designing world-class products supported by unrivalled expertise and customer service.Over the last twenty years, we have excelled in the world of Emergency Lighting by releasing game-changing products for our industry.
All of this could not have been accomplished without our people!
With our dedicated research and development engineers, Clevertronics is positioned to continue leading the world in emergency lighting solutions.Job DescriptionWhy You Will Love This RoleThis is not a role where you will spend your days simply scheduling social posts or coordinating agency work.You will have the opportunity to own campaigns, influence business outcomes, and work across a broad range of marketing activities.You will get the opportunity to:create and execute marketing campaigns that drive business growthown customer communications across CRM, email, website and digital channelsleverage HubSpot marketing automation to improve engagement and lead generationinfluence SEO, SEM and digital marketing performancecollaborate closely with Product Management,



Sales and Marketing leadersuse data and customer insights to improve campaign effectivenessbring new ideas to life and see them through from concept to executionmake a visible impact in a business where your contributions genuinely matterWhat You Will Be DoingAs our Marketing & Communications Specialist, you will play a key role in driving engagement, supporting product launches, and helping customers connect with our products and expertise.You will be:developing and executing integrated marketing campaigns across multiple customer segmentsmanaging HubSpot marketing automation programs, customer databases and audience segmentationplanning and executing targeted EDM, lead nurturing and customer lifecycle campaignscreating engaging content across email, website, social media and digital channelsdriving SEO initiatives to improve website visibility and search performancesupporting SEM and digital lead generation campaignssupporting new product launches through strategic customer communicationsanalysing campaign performance and using insights to improve future resultsdeveloping sales and marketing collateral including brochures, catalogues and promotional materialscollaborating with stakeholders across Sales, Product Management and Leadership teamsDesired Skills and ExperienceThis Role Is Perfect for Someone Who...Does not just talk about marketing but is passionate about making it happen.You will bring:proven experience planning, executing and optimizing marketing campaigns that deliver measurable outcomesexperience with HubSpot or similar CRM and marketing automation platformsexperience developing EDM,



customer nurture and lifecycle marketing campaignsstrong knowledge of SEO and digital marketing best practicesexposure to SEM and lead generation activitiesexceptional copywriting and content creation skillsthe ability to turn technical information into transparent, engaging customer communicationsstrong analytical skills and the ability to use data to improve campaign performanceconfidence to take ownership, make recommendations and drive initiatives forwardcommercial thinking and a genuine understanding of how marketing contributes to business performanceMost importantly, you will be someone who enjoys working with people, contributes positively to the team, and is not afraid to bring a bit of personality to work.Why work with the Clevertronics team?
Well, that's easy!
Not only do we offer a great values-based culture and supportive environment that is committed to helping you achieve your career goals within our rapidly growing and innovative organisation, but we also offer:Competitive Salary and Benefits.Understanding and encouragement of a work-life balance.A culture that is unlike any other.The ability to finish early every second Friday.17.5% annual leave loading.An additional 4 days leave per year for your Health and well-being.Discounted Health InsuranceNovated Leasing Salary SacrificeAccess to Employee Assistance ProgramComprehensive training and development support for your career.Paid parental leave.And much more.If you are an experienced marketing professional who thrives on creating engaging campaigns, delivering measurable results, and making a genuine impact,Clevertronics is committed to developing and creating an inclusive workplace that embraces and celebrates diversity and inclusion.
We recognise that a diverse workplace improves our ability to attract, retain, motivate, and develop talent, create an engaged workforce, deliver quality services to our customers, and support the growth of our business.Clevertronics is an equal opportunity employer and encourages applications from people of all ages, nationalities, and cultures, including Aboriginal and Torres Strait Islander peoples.
#J-*****-Ljbffr

📌 Marketing & Communications Specialist (Melbourne)
🏢 Clevertronics
📍 Melbourne

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