Product Marketing Manager – New Membership Tier (Hybrid) (Melbourne)

Product Marketing Manager – New Membership Tier (Hybrid) (Melbourne)

17 Oct
|
RACV
|
Melbourne

17 Oct

RACV

Melbourne

RACV is redefining membership with a new New Membership Tier. You will lead the go-to-market, shaping messaging and value propositions to attract new audiences and build pathways into the broader RACV ecosystem.
You will collaborate across product, marketing, digital, insights and CX to launch and scale the proposition. With ownership of lifecycle journeys and personalised communications, you will drive data-led growth, optimise campaigns and ensure solid onboarding experiences that convert
#J-*****-Ljbffr

📌 Product Marketing Manager – New Membership Tier (Hybrid) (Melbourne)
🏢 RACV
📍 Melbourne

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