18 Oct
|
SNDY SKN
|
Warana
Lead the marketing, content and community growth of SNDY SKN, Australian-made sensitive skin and mineral sun care.
Sunshine Coast, in-house.
About the role
This is a lead role where you'll own SNDY SKN's marketing and content end to end, including strategy, calendar and content creation. You'll be the brand's voice on social, grow its community, and be the creative force behind every campaign. You'll work directly with Stace, the founder, who sets the brand's point of view and films with you twice a month. Everything else planning, creating, publishing, reporting is yours, with the Lust Minerals team, playbooks and systems behind you.
Key responsibilities
- Own the SNDY SKN marketing plan and monthly content calendar
- Plan and run campaigns and launches, including seasonal pushes, gifting offers and charity partnerships
- Grow brand awareness, recent customers and repeat purchase across online and retail partners
- Protect the brand's positioning, tone of voice and visual standards
- Shoot, edit and publish short-form video and photo content for TikTok, Instagram Reels and Stories
- Run founder filming days with Stace and turn them into a month of content
- Create content that proves the product works texture tests, wear tests, no-white-cast demos
- Write captions, scripts, hooks and web copy in the SNDY SKN voice
- Own SNDY SKN's social channels day to day posting, engagement, DMs and comments
- Report monthly on reach, engagement, follower growth, community growth and content-driven sales
About you
- A portfolio of short-form video you've shot and edited yourself, with results to back it up
- Proven experience growing a social account or community, not just posting to one
- Confidence owning a plan end to end you set the calendar, hit deadlines and don't wait to be told
- Strong copywriting with an ear for brand voice
- Able to work in-house on the Sunshine Coast
- Comfortable on camera, and great at making others comfortable on camera
- Organised, self-directed and happy owning the numbers
About us
SNDY SKN is sensitive skin care for the whole body and sun protection is where it starts, not where it ends. We're the sister brand to Lust Minerals, the Australian-made, vegan and cruelty-free makeup brand founded by Stace Hollands in 2014. Stace is a CIDESCO-qualified skin therapist with 20 years in advanced skin, and SNDY SKN is built on that expertise: mineral filters only, published batch-level testing. SNDY SKN has just turned one and the foundations are in. Now we need someone to lead it into its next stage of growth.
Benefits
- Real ownership of a brand at an exciting stage, your ideas go live
- Work directly with the founder and learn from 20 years of skin expertise
- A close-knit Sunshine Coast team across two growing brands
- Generous product allowance across SNDY SKN and Lust Minerals
How to apply
Apply with your CV and a link to your content portfolio or socials. Tell us in a few lines why SNDY SKN, and share one piece of content you're proudest of and the result it got.
Shortlisted candidates will be asked to complete a short practical task.
email ••••@lustminerals.com.au to be considered.
📌 Marketing & Content Lead – SNDY SKN (Warana)
🏢 SNDY SKN
📍 Warana