Brand Manager - Ugg & Genuins (Melbourne)

Brand Manager - Ugg & Genuins (Melbourne)

18 Oct
|
UGG Australia and New Zealand
|
Melbourne

18 Oct

UGG Australia and New Zealand

Melbourne

Join Accent Group one of Australia and New Zealand's largest retail groups. With 850+ stores, 34 iconic brands and 30+ online platforms, we're home to some of the world's most recognised names, including HOKA, Skechers, Dr. Martens, Platypus, Hype DC, Stylerunner, Nude Lucy, Lacoste, Sports Direct and Vans. We're driven by innovation, passionate about our people and committed to creating exceptional experiences for our customers and teams. Here individuality is celebrated, performance is rewarded and you'll be empowered to make your mark!

Accent Brands is looking for a Brand Manager - UGG & Genuins to drive the next phase of growth for two exciting global footwear brands across Australia and New Zealand.

What you'll do

- Own DTC assortment planning across retail stores and digital channels
- Develop channel and customer segmentation strategies that balance brand positioning with commercial performance
- Lead sell-through and in-season performance reviews, identifying opportunities and risks with the Planning and DTC teams
- Lead product launch execution across stores and digital, ensuring ranges are ready and aligned to the seasonal strategy
- Manage wholesale partnerships across strategy, go-to-market and order book management
- Build consumer-led assortments that maximise product productivity and market opportunity




- Partner with key wholesale customers on seasonal requirements, special projects and product opportunities
- Champion UGG & Genuins' brand positioning across the ANZ marketplace
- Partner with global and regional brand teams to bring global strategy to life locally
- Work closely with Marketing to ensure product storytelling and seasonal campaigns are aligned across channels
- Partner with the Merchandise Planner to inform OTB, inventory investment, buy depth and markdown decisions
- Monitor marketplace and category performance and provide clear commercial recommendations

What we're looking for

You'll bring 2+ years' experience in merchandising, ideally within footwear, apparel or accessories, with experience across consumer-led brands.

You're

- Commercially astute with strong analytical skills
- Experienced in DTC assortment planning and in-season trade management
- Passionate about footwear, fashion and the broader sports and lifestyle market
- A strategic and creative thinker who can balance brand and commercial priorities
- Confident influencing stakeholders across local, regional and global teams
- A solid communicator and presenter
- Highly organised and comfortable managing multiple priorities

#J-18808-Ljbffr

📌 Brand Manager - Ugg & Genuins (Melbourne)
🏢 UGG Australia and New Zealand
📍 Melbourne

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