18 Oct
|
Karalong
|
Wangara
About us
We are a company with multiple businesses serving all aspects of Commercial Hospitality and Kitchens in Western Australia and NSW. Our markets include cafes, restaurants, hotels, clubs and caterers.
We're growing, and we're bringing our marketing in-house. This is a chance to own the marketing and creative for two established brands and shape how they show up to the market.
The role
You'll be our sole in-house marketer, responsible for coming up with ideas, then planning, designing and delivering marketing across both brands.
Creativity is at the heart of this role: we want someone who brings fresh ideas to the table, isn't afraid to try new approaches, and can create the photos, videos and visuals that bring them to life. You'll work closely with the owner to grow both brands.
Key responsibilities include:
- Coming up with creative ideas and new marketing strategies to grow brand awareness, engagement and sales
- Designing website banners, homepage features, promotional graphics and category imagery for both websites
- Taking high-quality product photos for our websites, catalogues, emails and social media
- Shooting and editing short-form videos for social media, product showcases and promotions
- Designing and building email marketing campaigns, including newsletters, product launches and promotions, and growing our subscriber lists
- Planning, designing and scheduling social media content for both brands (Facebook, Instagram, LinkedIn)
- Designing brochures, flyers, product catalogues, signage and other print and digital collateral
- Adding and updating products on our WordPress websites, including descriptions, images, pricing and categories
- Planning and running seasonal and trade promotions,
sales campaigns and special offers
- Using AI tools to speed up content creation, image editing, copywriting and workflow
- Tracking campaign results and reporting on what's working
- Maintaining consistent brand voice and visual identity across all company brands
About you
- At least 5 years' marketing experience, ideally in B2B
- A genuinely creative thinker who loves coming up with ideas and turning them into campaigns
- Strong graphic design skills with a portfolio to prove it, using Adobe Creative Suite and/or Canva
- Skilled at product photography, including lighting, styling and photo editing
- Experienced in shooting and editing video content, especially for social media (Reels, TikTok style content)
- Hands-on WordPress experience, including adding and editing products (WooCommerce experience highly regarded)
- Proven experience running social media and email marketing campaigns end-to-end
- Very tech-savvy and quick to learn new platforms and systems
- Confident using AI tools (such as ChatGPT, Claude, Canva AI etc) in day-to-day marketing work
- Excellent copywriting skills with a sharp eye for detail
- Comfortable working independently and juggling two brands and multiple deadlines
- Experience with CRMs and email platforms (such as Zoho Campaigns, Mailchimp) and social scheduling tools
- Hospitality industry knowledge is a big plus
What we offer
- Circa $80,000 per year + Super
- Full-time role based in Wangara with in office parking
- Creative ownership of two brands with real autonomy
- A friendly, close-knit team in a growing local business
How to apply
Send your resume, a short cover letter and a link to your portfolio (including design work, product photography and video examples)
📌 Marketing & Graphic Design Specialist (In-house) (Wangara)
🏢 Karalong
📍 Wangara