The Marketing & Communications Specialist is responsible for the strategic direction of marketing, communications and content delivery across Surfing Queensland (SQ) events, content channels and partner campaigns.
The core responsibility is to grow the organisation's profile, build its reputation and drive engagement across social media, media coverage, and playing a key role in achieving organisational objectives in line with the Surfing Queensland Strategic Plan.
Working closely with the Operations Manager, events team, partners, and media, the role will design and deliver marketing campaigns, earned media outcomes, content distribution, partner deliverables and audience engagement.
The role works closely with partners to create compelling content and amplify key events, initiatives, and brand messages.
Weekend work and event attendance will be required throughout the year.
Key responsibilities
Create and deliver event marketing plans and promotional timelines
Manage event marketing campaigns from launch through post-event reporting
Coordinate event-related photography, videography and content collection requirements
Develop and manage media campaigns and announcements, including drafting and distributing press releases, responding to media inquiries, and securing coverage for events, athletes, and initiatives
Work with sponsors, commercial partners, and stakeholders to develop joint communication plans and content that aligns with brand objectives and partnership agreements.
Lead the strategy, content planning, publishing, and performance tracking across all social media platforms to grow engagement and community reach
Create and coordinate high-quality content (written, video, visual) to support campaigns, events, and day-to-day storytelling across owned and partner channels
Manage media engagement and content delivery around major events, including live coverage, accreditation, press conferences, and post-event reporting




Manage the design and creation of digital and physical event assets including onsite event signage, event merchandise, event logos, and digital integration of partner branding
Monitor, analyse and report on communication activity, including social media analytics, media coverage, and campaign outcomes to inform future strategy
Responsible for event, partner and campaign reporting.
Manage marketing deliverables for event and content partners and ensure contractual marketing obligations are fulfilled across all channels
About you
Tertiary qualifications in Communications, Journalism, Media, PR or comparable fields
Working with Children card
Experience in marketing, communications, content marketing or public relations
Robust copywriting and storytelling skills
Experience managing social media channels and content calendars
Experience writing media releases and coordinating media opportunities
Strong organisational and project management skills
Ability to manage multiple campaigns and deadlines simultaneously
Advanced experience in social and other media platforms, Canva and Adobe
About us
Surfing Queensland is the peak sporting organisation for surfing in Queensland, responsible for the governance, development and promotion of surfing across the state.
Established in ****, we support the complete surfing pathway: from grassroots participation, clubs and junior development through to high-performance athletes and major events.
Working with clubs, communities, government, industry partners, Surfing Australia, and WSL we deliver events and programs that connect thousands of Queenslanders with surfing.
With Brisbane **** on the horizon, we're growing participation, strengthening pathways and elevating the profile of surfing.
Join our passionate team and help share the stoke to our Queensland surfers and surfing communities.
Applications close 5pm Tuesday 27 October ****, only successful candidates will be contacted.
#J-*****-Ljbffr

📌 Marketing & Communications Specialist (Gold Coast)
🏢 Surfing Queensland
📍 Gold Coast