16 Oct
|
Gough Recruitment
|
Perth
16 Oct
Gough Recruitment
Perth
$80K-$100K + super | West Perth | Flexible start timesOwn the marketing function across two established WA & VIC brandsContent, socials, digital, brand, websites and campaigns all under one roofLove marketing strategy but still actually want to do the marketing?
This is a newly created opportunity for a genuine marketing all-rounder to take ownership of the day-to-day marketing function across two established property businesses in WA and Victoria.You'll have the autonomy to bring ideas to the table, shape the brands and improve how they show up online, without being stuck waiting for five layers of approval to get something live.This one needs someone who can think strategically, create great content and then roll up their sleeves and make it happen.WHAT'S IN IT FOR YOUCity fringe/western suburbs locationFlexible start times between 7:30am and 9:30amOne WFH day per week after probationNewly created role with genuine ownership and autonomyWork across two established brands and two marketsQuarterly travel to VictoriaVariety across brand, content, social, digital and campaign marketingAccess to an experienced external marketing consultant when specialist support is neededThe prospect to build the internal marketing function rather than inherit a rigid playbookTHE POSITIONYou'll take responsibility for marketing across both the WA and Victorian businesses, creating greater consistency, personality and momentum across their brands.Your remit will include:Developing and executing marketing and content calendarsCreating engaging content across Instagram, TikTok, LinkedIn and FacebookBuilding a stronger personality and human element into both brandsProducing educational, informative and personality-led contentManaging brand collateral, documents and marketing materialsSupporting new business proposals and presentationsManaging website updates and contentWorking within WordPress and other website CMS platformsCoordinating SEO,
blogs and website strategyManaging Google Ads and digital campaignsManaging Meta advertising and social campaignsCoordinating Mailchimp newsletters and database marketingSupporting the future development of YouTube contentWorking with external specialists when additional expertise is requiredThis is not a role where everything gets outsourced and you simply manage the suppliers.You'll be the person driving the marketing function internally and getting things out the door.SKILLS & EXPERIENCEWe're looking for someone with a strong generalist marketing background who is confident working autonomously and taking ownership.You'll ideally bring:Broad experience across marketing, content and digitalStrong social media knowledge, particularly Instagram and TikTokConfidence creating content rather than simply briefing othersWebsite management experience, ideally including WordPressA working understanding of SEO and Google AdsExperience across Meta platforms and paid social Mailchimp or similar email marketing experience Strong written communication and an eye for brand consistency Commercial thinking alongside strong creative instincts The ability to take an idea from concept through to executionProperty, real estate or strata experience would be advantageous, but it is not essential.Breadth of marketing experience, initiative and the ability to get things done will matter far more.ABOUT THE COMPANYYou'll be working across two established property businesses operating in WA and Victoria, with approximately 30 team members across the two offices and a broader workforce of around 60 including offshore support.The businesses are looking to bring more of their marketing capability in-house, create stronger consistency across their brands and build a more engaging digital presence.There is already external marketing support available, but this role will become the internal driver behind the brands.MARKETING MANAGER | CONTENT, DIGITAL & BRAND • Perth CBD & Inner Suburbs, WA, AU
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📌 Marketing Manager | Content, Digital & Brand (Perth)
🏢 Gough Recruitment
📍 Perth