Assistant Store Manager – Pedal Mafia (Perth, WA)
Pedal Mafia is a premium Australian cycling apparel brand, founded in Perth in **** and known for its modern, non-traditional take on jerseys, bibs, and accessories.
From our entry-level Core collection to our high-performance Pro line and collaborations with Oracle Red Bull Racing and Aston Martin F1, we build kit for riders who care about how they look and how they perform.
Role Overview
We're looking for an Assistant Store Manager to help lead our Perth store alongside the Store Manager.
You'll spend most of your time on the shop floor serving customers and supporting the team, while owning the flow of product and orders behind the scenes, including inbound and outbound deliveries, shipping logistics, and order management across both Retail and Custom.
It's a hands-on leadership role for someone who loves cycling, thrives on keeping things running smoothly, and is ready to step up and lead the store when the Store Manager is away.
You'll:
Deliver an exceptional customer experience on the shop floor, using strong product knowledge and Shopify POS to process sales, returns, and exchanges
Support Custom clients in-store, guiding them through the custom process and keeping them updated on order progress
Lead from the floor during your shifts, engaging customers and supporting the team to hit sales goals across Retail and Custom
Own inbound deliveries: receiving, checking, processing, and putting away stock
Own outbound deliveries and shipping for online, retail, and Custom orders, including packing, dispatch, and carrier coordination
Track Retail and Custom orders from receipt through to delivery or collection, following up on any delays or discrepancies
Coordinate the handover of Custom orders between the store, the Custom team, and customers
Keep the store merchandised, stocked, and presented to brand standards, and the stockroom and packing areas organised, safe, and efficient
Monitor inventory, support replenishment and transfers, and assist with stock counts
Lead opening and closing procedures and follow cash handling, stock security, and loss prevention practices




Support the Store Manager in coaching, training, and guiding the team, and lead the store in their absence
Help bring the community to life through in-store events, group rides, product launches, and local activations
Contribute content and ideas for the store's social channels
Keep the Store Manager and broader leadership informed on sales, inventory, order status, customer feedback, and upcoming events
What We're Looking For
2–3 years' retail experience, including supervisory or team leadership responsibilities
Previous experience in premium apparel, sporting goods, or specialty retail
Experience with inventory management, order management, and shipping or logistics processes
Experience with visual merchandising and maintaining store presentation standards
Excellent organisational and problem-solving skills, with solid attention to detail
Strong written and verbal communication skills
Experience using Microsoft Office and Apple platforms
Availability to work a Tuesday to Saturday roster, including Saturdays, with occasional public holidays and evening community events
Ability to stand and move for extended periods and lift and carry merchandise and shipments up to 15 kg
Unrestricted Australian working rights
Bonus Points If You...
Have experience with Shopify POS
Are a keen cyclist with a genuine understanding of cycling products and culture
Know the Perth and WA cycling scene and love being part of it
Why You'll Love This Role
You'll be part of a brand with a strong identity and a genuine following in the cycling world
You'll get real ownership of how product and orders move through the store, across both Retail and Custom
You'll build your leadership skills working closely with the Store Manager,



with the opportunity to lead the store in their absence
You'll be at the centre of Perth's cycling community through group rides, events, and launches
You'll work a consistent Tuesday to Saturday roster
Who We Are
Pedal Mafia is part of The Digital Stronghold, a portfolio of men's lifestyle and performance brands that includes Taylor Stitch, The Tie Bar, Boston Scally, Pedal Mafia, and Glade Optics.
Each brand keeps its own identity and community, backed by shared operations, expertise, and a commitment to building great products and great teams for the long haul.
Our Values
Own the outcome
Move with purpose
Speak truth, listen fully
Learn and share
Drop the ego
Build for the long haul
Location & Travel
This role is based in-store in Perth, Western Australia, working a Tuesday to Saturday roster.
No travel is required.
Work Health & Safety
Employees are responsible for taking reasonable care for their own health and safety and the safety of others, complying with Pedal Mafia's Work Health & Safety policies and procedures, reporting hazards, incidents and injuries, and contributing to a safe and healthy workplace in accordance with applicable Australian WHS legislation.
Equal Employment Opportunity
Pedal Mafia is committed to creating an inclusive workplace where everyone feels valued and respected.
We welcome applications from people of all backgrounds and are committed to providing equal employment opportunities in accordance with Australian anti-discrimination legislation.
Employment Conditions
Employment with Pedal Mafia is subject to the Fair Work Act **** (Cth), applicable Modern Awards or Enterprise Agreements, company policies and all relevant Commonwealth and Western Australian legislation.
The successful applicant must have unrestricted Australian working rights.
Ready to help lead the Perth store?
If you love cycling, great customer experiences, and keeping a busy store running like clockwork, we'd love to hear from you.
Apply now with your resume and a short note on why you'd be a great fit for Pedal Mafia.

📌 Assistant Store Manager (Perth)
🏢 Pedal Mafia
📍 Perth