Digital Marketing Specialist (Gold Coast)

Digital Marketing Specialist (Gold Coast)

15 Oct
|
Knotwood
|
Gold Coast

15 Oct

Knotwood

Gold Coast

Knotwood is a leading Australian-owned manufacturer of architectural aluminium systems that deliver the timeless look of wood - without the maintenance. With over 15 years of innovation and a commitment to quality, we've earned a reputation for combining performance, style, and sustainability in residential and commercial projects across the globe.
As we continue to grow, we're looking for a skilled
Digital Marketing Specialist
to join our marketing team and help elevate our digital presence.
Your Role
As a Digital Marketing Specialist, you'll play a pivotal role in enhancing our digital footprint, managing our websites, and delivering high-performing campaigns across multiple platforms.
Key Responsibilities
Design, build, and maintain WordPress websites that deliver great user experience, performance, and functionality
Plan and implement effective SEO strategies to boost organic rankings and attract relevant traffic
Manage and optimise PPC campaigns on platforms such as Google Ads
Execute paid social campaigns on Meta platforms, including creative development and performance tracking
Monitor and analyse campaign performance and deliver actionable insights to improve ROICollaborate with teams across the business to ensure digital marketing supports broader goals




Stay current with the latest digital marketing and web development trends and best practices
What We're Looking For
3+ years of experience in digital marketing with proven focus on WordPress, SEO, and PPC
Strong proficiency in PHP and JavaScript
Experience managing paid ad campaigns on Meta (Facebook/Instagram)
Solid understanding of SEO principles, keyword research, and analytics tools (e.g., Google Analytics, SEMrush)
Hands-on experience with Google Ads and other PPC platforms
Comfortable working within WordPress CMS, including theme and plugin development
Attention to detail and strong problem-solving skills
Self-motivated with the ability to work both independently and collaboratively
Strong written and verbal communication skills
Bonus Points
Experience with other CMS platforms (e.g., Drupal, Joomla)
Working knowledge of HTML, CSS, and front-end frameworks
Familiarity with A/B testing and CRO strategies
Experience with marketing automation tools (e.g., HubSpot, Mailchimp)
Experience or interest in AI.
What We Offer
Competitive salary + performance-based bonuses
Flexible working hours
Skilled growth opportunities
A creative, collaborative team environment
#J-*****-Ljbffr

📌 Digital Marketing Specialist (Gold Coast)
🏢 Knotwood
📍 Gold Coast

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