Social Media Producer – Maternity Cover (12 months fixed term)

Location: 4WD Supacentre, home of Adventure Kings (Sydney).

- Responsible for content strategy & creation across TikTok, Instagram, Facebook, YouTube Shorts.
- Present on camera across educational/product content, price/deal‑based video ads, and live on‑the‑ground event coverage.
- Work closely with video production and presenter teams to capture, edit, and publish high‑energy short‑form video on the fly.
- Turn user‑generated content, customer trip photos, and real‑world 12V/camping setups into authentic social proof.
- Write punchy, relatable, Aussie‑toned captions that read like a mate giving solid advice – not a corporate pitch.
- Track engagement rates, audience growth, reach, and social‑driven web traffic to refine what works.
- Continuously test current formats, hooks, audio, and posting strategies to beat platform algorithms.




- Keep an eye on competitor moves and digital trends to ensure our brands remain ahead of the curve.

What We’re Looking For

- 3+ years of experience managing social channels for a fast‑paced retail brand, agency, or digital media output.
- Strong short‑form video editing skills (CapCut preferable).
- Proven track record of growing organic reach, views, and engagement across TikTok, Meta, and YouTube.
- Confidence to get in‑front of the camera to produce videos.
- Solid understanding of social analytics, social SEO, and digital audience behaviour.

What You’ll Stand Out If

- A genuine passion for 4WDing, camping, touring, or the Aussie outdoor lifestyle.
- Experience in fast‑turnaround retail, e‑commerce, or high‑volume product publishing.

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📌 Creative Videographer & Editor For Social Media (Sydney)
🏢 Brent Street Pty.
📍 Sydney