About the role

This is not a general customer service or call-centre role. You will support the VIP Buyer Programme for B2B exhibitions, helping identify, engage and convert high-value attendees from retail, brands, procurement, operations, supply chain and digital industries.

You will work with the sales and marketing teams to build the VIP buyer database, support targeted invitation campaigns, assist with industry roundtables and VIP dinners, and help maintain long-term relationships with key audiences.

Key responsibilities

- Support the build and maintenance of the VIP buyer database, including data entry, segmentation and quality checks.
- Assist with targeted outreach to retailers, brand owners, buyers, procurement, supply chain, operations and digital professionals.
- Support invitation and confirmation workflows for VIP buyers, roundtables, networking sessions and invitation-only dinners.
- Conduct outreach via email, phone and LinkedIn following agreed guidelines and SOPs.
- Help track invitation progress, response rates and conversion data.
- Support coordination with sales, marketing and operations teams.
- Help improve outreach templates, audience lists and engagement processes.

About you

- No prior experience is required,



but 1–2 years’ experience in exhibitions, events, marketing, sales support, audience engagement or customer engagement is preferred.
- Confident communicator with strong written and verbal communication skills.
- Comfortable using professional outreach channels such as LinkedIn, email and CRM systems to engage business contacts.
- Organised, proactive and comfortable working with data and follow-up tasks.
- Able to work independently, meet deadlines and manage busy periods around events.
- Genuine interest in B2B exhibitions, events, buyer engagement or business development.

Nice to have

- Previous internship, part-time or full-time experience in events, exhibitions, student organisations, sales support or customer engagement.
- Experience supporting targeted, compliant outreach through LinkedIn, email or CRM tools.
- Robust research skills and able to identify relevant decision-makers and business contacts.
- Interest in retail, brands, procurement, supply chain or related industries.

Pay: $55,000.00 – $70,000.00 per year

Work Authorisation:

- Australia (Required)

Location:

- Melbourne VIC 3000 (Preferred)

Work Location: In person

📌 VIP Buyer Engagement Coordinator –B Exhibitions (Melbourne)
🏢 Hisern International
📍 Melbourne