Job Role

Business Development Officer – International Student Recruitment

Organisation:Nortwest College

Location: Australia – Melbourne

Employment Type:Full-Time

Department: Business Development / International Student Recruitment

Reports To: Business Development Manager / Director

About Nortwest College

Nortwest College is an Australian Registered Training Organisation providing vocational education and training to international students. The College operates campuses across Sydney, Melbourne and Adelaide and offers programs in Business, Management, Project Management, Information Technology, Hospitality, Commercial Cookery, Building & Construction and English.

Position Summary The Business Development Officer will be responsible for driving student recruitment and business growth for Nortwest College by developing relationships with education agents, recruitment partners, students, community organisations and other strategic stakeholders.

The role will focus on generating qualified student leads, expanding the College's recruitment network, converting enquiries into enrolments and achieving agreed student recruitment targets.

Key Responsibilities

1. Business Development & Student Recruitment

Develop and implement strategies to increase international student enrolments.

Identify new markets, recruitment opportunities and potential student segments.

Generate and qualify student leads through multiple channels.

Follow up with prospective students and guide them through the enrolment process.

Maintain a strong pipeline of prospective students from enquiry through to enrolment.

Achieve monthly and annual student recruitment targets.

2. Education Agent Management

Identify, approach and onboard new education agents and recruitment partners.

Build strong relationships with existing authorised education agents.

Conduct regular meetings, presentations and training sessions for agents.

Provide agents with updated course information, promotional materials and intake information.

Monitor agent performance and identify opportunities for increased enrolments.





Ensure recruitment activities are conducted in accordance with College policies and applicable Australian international education requirements.

Nortwest maintains a network of approved education agents and states that agent performance and conduct are monitored for compliance with the ESOS Act, National Code and College policies.

3. Market Development

Research and develop new international student recruitment markets.

Establish relationships with overseas education consultants, schools, universities and pathway partners.

Conduct competitor and market analysis.

Identify emerging trends in international education and vocational education.

- Recommend new recruitment strategies based on market intelligence.

4. Sales & Conversion

Respond promptly to student and agent enquiries.

Present suitable Nortwest College courses based on students' academic and career objectives.

Explain course structures, entry requirements, fees, intakes and study locations.

Coordinate with Admissions and Student Services teams to ensure smooth application processing.

Follow up on offers and pending applications to improve conversion rates.

Maintain accurate records of leads, applications, offers and enrolments in the CRM.

5. Marketing & Promotional Activities

Support digital and offline student recruitment campaigns.

Participate in education exhibitions, career fairs, seminars and recruitment events.

Conduct presentations for prospective students and recruitment partners.

Support social media and other lead-generation initiatives.

- Work with the marketing team to develop market-specific promotional campaigns.

6. Relationship Management

Develop relationships with international students, agents, community groups and strategic partners.





Represent Nortwest College at industry events and recruitment activities.

Maintain skilled relationships with internal academic, admissions and compliance teams.

Ensure prospective students receive accurate and ethical information about courses and services.

Key Performance Indicators (KPIs)

Monthly and annual student enrolment targets.

Number of qualified student leads generated.

Lead-to-application conversion rate.

Application-to-enrolment conversion rate.

Number of new education agents onboarded.

Enrolments generated through existing and new agents.

Revenue/enrolment contribution by market.

Agent engagement and productivity.

Student enquiry response and follow-up rates.

Participation in recruitment events and marketing activities.

Candidate Requirements

Essential:

Bachelor's degree or equivalent qualification.

Freshers required

Basic understanding of the Australian education/VET sector.

Excellent communication, presentation and negotiation skills.

Strong sales and relationship-management skills.

Ability to work independently and achieve measurable targets.

Strong follow-up and lead-conversion skills.

Good knowledge of CRM systems and Microsoft Office.

Knowledge of Australian student visa and international education processes.

Multilingual capability, particularly for key international recruitment markets.

Key Competencies

Business development

International student recruitment

Sales and negotiation

Education-agent relationship management

Lead generation and conversion

Market research

Presentation skills

Communication and interpersonal skills

Target orientation

CRM and reporting

Networking and partnership development

Compliance awareness

What We Offer

Opportunity to work with an established Australian education provider.

Exposure to international student recruitment and global education markets.

Opportunity to develop relationships with education agents and international partners.

Career growth within the education and business development sector.

- Performance-based growth opportunities.

📌 Business Development Officer (Freshers) (Melbourne)
🏢 Nortwest College
📍 Melbourne