Swatch Digital Marketing Specilaist (Melbourne)

Swatch Digital Marketing Specilaist (Melbourne)

14 Oct
|
Swatch Group
|
Melbourne

14 Oct

Swatch Group

Melbourne

Make every moment count. Make it SWATCH.
Are you a creative digital marketer passionate about social media, content creation and the latest digital trends? Do you love bringing brands to life through engaging content and innovative campaigns?
We are looking for a
Digital Marketing Specialist
to strengthen our digital presence across Australia and New Zealand. This is an exciting opportunity to grow our online communities, build brand awareness and drive engagement across our retail and e-commerce channels.
Working closely with the Marketing Manager, local team and our headquarters in Switzerland, you'll help deliver creative digital initiatives that connect our Brand with consumers.
This is a
maximum term
prospect until December ****.
About Swatch
Since ****, Swatch has challenged convention, celebrated creativity and turned watchmaking into a cultural phenomenon. From the worldwide success of MoonSwatch, Bioceramic Scuba Fifty Fathoms and Audemars Piguet x Swatch Royal Pop collections, to collaborations that captivate collectors, watch enthusiasts and the style conscious alike, Swatch continues to create excitement and spark conversations that reinforces Swatch's position as one of the most influential and talked about brands in the industry.
What you'll be doing
Create, shoot, edit and schedule engaging social media content, including Reels and Stories, to grow our online communities and increase brand awareness
Develop content calendars, identify emerging digital trends and collaborate with influencers to expand our reach and engagement




Execute and optimise digital advertising campaigns across Meta and Google to drive website traffic, engagement and sales
Maintain and update e-commerce website content, supporting product launches, digital promotions and an engaging online shopping experience
Manage fortnightly newsletters, support CRM campaigns and respond to customer enquiries across social media
Support retail marketing initiatives, in-store campaigns, events and brand activations, ensuring consistent brand messaging across all digital channels
Monitor and analyse digital performance, report on campaign results and identify opportunities to improve engagement, reach and overall marketing performance
What you'll bring
A qualification in Marketing, Communications, PR or a related field
4+ years' digital marketing experience, ideally in retail or consumer goods
Strong social media, content creation and digital advertising skills, including Meta Business Suite, Google Analytics and SEO/SEM
Experience with Adobe Photoshop and Premiere Pro, plus confident content creation using an iPhone and DJI Osmo Pocket 4
Excellent communication, organisation and project management skills
A creative, proactive and collaborative mindset, with a passion for digital innovation and brand storytelling.
Join Swatch - a brand celebrated for creativity, colour, self-expression and innovation. Bring your ideas to life, collaborate with passionate local and international teams, and help shape how our brands connect with consumers.
#J-*****-Ljbffr

📌 Swatch Digital Marketing Specilaist (Melbourne)
🏢 Swatch Group
📍 Melbourne

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