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Showing 2266 Senior Product Marketing Manager Apac jobs in Melbourne

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This role is ideal for someone looking for the flexibility that a part-time role allows for.

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The Marketing Manager is part of an important team that creates and executes property-level communications to our customers. Under the leadership of the General Manager and Senior Director of Marketing, this role promotes on-brand messaging to customers through traditional, digital, and social media channels all with the goal of enhancing the image of the hotel. This role helps build direct marketing plans, targeted campaigns, and activated channels to the end of driving consumer awareness and preference, increasing market share, and building broader portfolio and brand awareness. As part of the Marketing and Communication team, this role is fully connected into resources in their region; Marketing and Communication Managers liaise and build deep partnerships with their regional eCommerce and Marketing teams to verify all local, social, and digital marketing efforts are effectively integrated with the selling efforts for the organization. This role also gets to do a little bit of everything, from balancing traditional and digital marketing and eCommerce activities to contributing to public relations (PR) activities for the hotel. Success is measured by how well they help drive the sales and revenue strategy of the property, social media engagement and also by how effectively leveraged the resources around them are to create truly compelling marketing and communications campaigns.

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Senior Product Marketing Manager Apac Job

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CANDIDATE PROFILE

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Education and Experience

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- Minimum of 2 years leading a marketing department
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- Must have full working rights for Australia - we cannot sponsor this role
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- Preopening experience is desired
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CORE WORK ACTIVITIES

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Hotel Marketing and Advertising

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- Executes annual marketing plan to budget, in consultation with the GM, Food and Beverage leader, Operations leaders, Director of Marketing Communications, and cluster marketing and ecommerce teams.
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- Partners with Operations, Food & Beverage and Sales teams to execute promotions and campaigns to target in-house guests with promotions that drive incremental revenue to the hotel.
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- Acts as the liaison between the marketing department and advertising agency on the tactical advertising campaigns' creative and media plans, particularly for food and beverage promotions.
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- Manages F&B; media schedules and verifies prompt settlement of accounts.
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- Partners with property Revenue Management to verify correct offer loading, verifying advertisement targeting is correctly directed at relevant consumer groups
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- Executes email marketing, and display advertising.
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- Maintains frequent, active engagement with Cluster eCommerce manager to verify alignment, pull-through, and 2-way communication about the status, performance evaluation, opportunities, and issues related to online programs and initiatives.
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- Verifies all advertising for the hotel in digital channels is in alignment with brand voice.
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Social Media Content Management

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- Facilitates social media engagement and updating content in local digital channels (e.g., hotel website, travel sites).
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- Develops and executes promotions campaign in F&B;, weddings, spa, rooms and conferences through relevant digital and social media channels.
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- Engages in proactive online reputation management by surfacing relevant guest comments (positive or negative) in social media channels and responds accordingly.
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Public Relations and Visual Asset Management

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- Develops a comprehensive PR plan per quarter along with agency and and executes post sign-off from GM.
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- Maintains a comprehensive list of local media contracts, with particular emphasis on food critics and bloggers.
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- Manages assigned accounts as per the media account management system.
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- Writes and distributes all press releases for property events, promotions, and outlets.
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- Manages the execution of hotel sponsored events, community/government relations activities, and press promotional activities.
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- Supports pull through of impactful PR strategy & activities to drive quality press coverage through media engagement, in alignment with communications objectives.
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- Verifies the news clippings and other online, print, and social media mention report is completed on a monthly basis for property distribution.
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- Manages external vendors and media agencies; works with agency partners and continent PR leader to identify strategic media buys for their hotel(s).
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- Surfaces and vets PR leads from the continent PR Leader regarding which are the best media to promote the hotel.
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- Supports the co-ordination of photography for F&B; advertising, collateral and public relations purposes between the hotel, advertising agency and the regional field marketing teams.
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- Manages photo shoots for seasonal or festive promotions in partnership with the cluster or area marketing team.
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- Acts as central point of contact for regionally approved local photographers for food, amenity, and property imagery; coordinates with area or cluster marketing to verify all photography adheres to brand voice.
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Direct Marketing and Collateral Development

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- Coordinates and executes Hotel and F&B; printed materials.
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- Controls quantity and inventory of all Hotel marketing collateral and verifies copies are filed in a comprehensive manner.
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- Assists in the production of all property, F&B; display, and temporary signage in hotel public areas.
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- Promotes collection of competitors collateral and publicity on a monthly basis.
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- Manages the execution of F&B; direct marketing activities.
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- Verifies all collateral is as per brand standard guidelines and in compliance with Brand Standard Audit (BSA).
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General

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- Assists and manages the development, co-ordination and execution of all communications activities with a solid emphasis on property F&B; promotions and campaigns.
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- Helps with the publication of hotel’s newsletter(s).
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- Supports communications duties and functions as deemed necessary.
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- Assists in the liaison and execution of joint F&B; promotions.
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- Works with eCommerce to verify the Hotel’s website and related websites are updated on a regular basis.
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- Partners with Director of Marketing to create marketing plan aligned to hotel sales and revenue strategy.
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- Provides training and marketing leadership and act as a marketing subject matter expert for GMs, Sales Leaders and Managers, and Revenue leaders.
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- Coordinates with property and above property eCommerce and Revenue Management teams to report success of property marketing and eCommerce performance.
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- Keeps abreast of competition and its collateral, advertising, and marketing efforts and constantly evolving digital and marketing trends.
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At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated.Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law.

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InfoConsulting is one of the fastest growing consulting companies operating internationally in the field of technology and management. We work with the latest ERP technologies, addressing the real needs of our clients, and improving the efficiency of their operations.We are systematically and dynamically expanding into new countries. Thanks to the work of our experts and their professional approach to business, we are an IFS Elite Partner, repeatedly awarded the title of IFS Partner of the Year.

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At InfoConsulting, we combine diverse experience and skills, creating an environment based on collaboration, responsibility, and openness. We value professionalism, commitment, creativity, and trust — values that inspire the way we collaborate and support each other every day in all the countries we operate in.

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Join a team of experts who strive together to achieve ambitious goals and transform the way companies operate around the world. We invite you to join our growing team in Australia.

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About the role

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InfoConsulting's ANZ growth, this newly created, standalone role gives an experienced marketing operator the mandate to build a proactive, in-house marketing function from the ground up – owning everything from pipeline-generating campaigns to brand positioning, events and digital presence.

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You’ll own and execute InfoConsulting's ANZ marketing function end-to-end, converting business growth priorities into campaigns, brand presence and demand-generation activity, while also driving the internal conferences and town halls that are key to our team culture.



Reporting to the Managing Director ANZ and working closely with sales, you'll have real autonomy over strategy, budget and delivery.

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Success in this role is defined by the ability to:

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- Build a proactive, always-on marketing engine that generates qualified pipeline for sales
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- Lift InfoConsulting's brand visibility and market relevance across ANZ, beyond product-led messaging
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- Own events, campaigns and digital activity end-to-end, independently, with measurable ROI
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Job requirements

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What you’ll be responsible for:

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- Lead generation & pipeline supportn n
- Build and coordinate campaigns that convert market interest into qualified, sales-accepted opportunities across our priority services
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- Track marketing-sourced pipeline against quarterly targets and campaign-to-opportunity conversion
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Brand awareness & market positioning

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- Lift InfoConsulting's ANZ visibility beyond global, product-led messaging, keeping positioning locally relevant and consistent
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Drive customer case studies and whitepapers that promote the ANZ business

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Brand assets, templates & corporate communications

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- Own the ANZ template library and quality-control corporate communications
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- Keep proposals, decks and customer-facing material on-brand and current
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Events, conferences & sponsorship

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- Own marketing support for conferences, seminars and booths end-to-end, including post-event lead follow-through
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Internal events, town halls & business reviews

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- Plan and deliver the annual ICAU Ignite conference, monthly town halls and quarterly business reviews – venues, agendas, content and logistics
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Digital & social media

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- Manage social media and webinar planning, maintaining a steady rhythm of external-facing activity
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Marketing operations, budget & vendor management

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- Turn ideas into delivered output with minimal oversight, managing external suppliers and making the marketing budget work harder
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What success looks like:

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- ANZ marketing has seamlessly shifted to a proactive, in-house strategic function
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- Sales reports stronger, better-qualified pipeline support and higher-quality campaign execution
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- InfoConsulting has a more distinctive, locally relevant brand presence across priority ANZ channels and events
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- ICAU Ignite, monthly town halls and quarterly business reviews run to a predictable rhythm that strengthens team culture
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- A complete, current set of branded templates and communications assets replaces ad hoc material
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- The marketing budget is actively managed against clear priorities, with visible ROI discipline
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You are likely to do well in this role if:

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- You have demonstrated marketing experience spanning strategy and hands-on delivery, ideally in software, technology or an agency environment
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- You have exposure to B2B, SaaS, ERP or Asset Management sectors
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- You've owned lead-generation campaigns, events and digital/social channels end-to-end, without a supporting team
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Highly regarded:

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- Experience marketing enterprise software, ERP or IT consulting services
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- A track record partnering directly with sales/BD to convert campaigns into measurable pipeline
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- Experience managing a discretionary marketing budget end-to-end, with demonstrated ROI improvement
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- Hands-on experience building corporate template suites – not just briefing them out
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- Experience planning sponsored events, all-hands forums or employee conferences
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- Exposure to the IFS, SAP, Oracle or Microsoft Dynamics ecosystem, or global/matrixed brand teams
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Requirements:

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- Unrestricted Australian working rights
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- Based in Brisbane (preferred) or Melbourne, with approx. 10–20% domestic travel for client events, conferences and leadership meetings
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What we offer:

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- A function to build from the ground up - real autonomy over strategy, budget and delivery, in a newly created, standalone role at a genuine inflection point in our ANZ growth.
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- Flexibility - part-time or flexible arrangements considered (0.6–1.0 FTE) for the right candidate .
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- A genuine seat at the table - work closely with ANZ leadership and sales, with global brand support where useful, shaping how InfoConsulting shows up across the region.
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Remote, Hybrid

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- Melbourne , Victoria , Australia
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- Brisbane , Queensland , Australia
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A career at PEXA starts with you!

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If you think you have the required skills, an appetite to learn and would be a outstanding fit, we’d love to hear from you – even if you don’t tick all the boxes. At PEXA we support your growth and help you discover your full potential.

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Enjoy a dedicated Wellness Day each quarter, giving you time to pause, recharge and focus on your wellbein

📌 Senior Product Marketing Manager - Apac (Melbourne)
🏢 Civica UK
📍 Melbourne