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- A fabulous direct response/conversion copywriter (basically, you've got to LOVE writing and showing off how well you can do it!)
- An ambitious self-starter with loads of initiative
- High attention to detail
- Strong communication and people skills
- Previous experience on a marketing team or as a freelance copywriter
- Someone professional, well-mannered, and well-presented
- Good computer skills, especially with: Google Drive, WordPress, Excel, Outlook, LinkedIn, and the other social media platforms
RESPONSIBILITIES INCLUDE:
- Oversee all content writing for Seek adverts, and posts that go out to social media sites
- Access each consultants LinkedIn page and write a weekly post for each consultant
- Help consultants shoot short videos for LinkedIn and longer-form videos for YouTube & write content to introduce video posts
- Use Canva to make design funky graphics & thumbnails to attract eyes to our posts
- Help build consultants individual LinkedIn audience by launching MeetAlfred campaigns
- Write copy for email marketing
- Design flyers for marketing events where presenters speak
- Liaise and work with an SEO consultant to drive passive traffic
- Update the website where needed
- Eventually, liaise with selected paid ads specialists to drive higher volumes of traffic to our online presence
Marketing Manager, Sydney
Location
Sydney
Business Area
Marketing and Public Relations
Ref #
Description & Requirements
Bloomberg is a global leader in business and financial information, news and insight,
and we use innovative technology to deliver trusted data and bring transparency to the financial markets. Our customers around the globe rely on us for the information and tools they need to make critical investment decisions and remain connected across all sides of the financial community. And, to ensure the best experience for our 26,000+ employees across more than 150 locations around the world, we provide the spaces and systems that allow our teams to work together with agility, productivity and collaboration, no matter where they are.
The Bloomberg Financial Solutions department is at the forefront of ensuring success for our customers and employees alike. Our team comprises several key pillars: sales, service, operations, culture and brand. As a department, we are united by a common goal: We create meaningful relationships with clients by understanding their needs and delivering exceptional end-to-end support from sales and implementation, through their ongoing relationship with Bloomberg.
Bloomberg is committed to improving the communities, cities and countries in which we work, and we support various initiatives including hiring and developing local talent. So, you'll need to have legal authorisation to work full-time in Australia, without Bloomberg sponsoring your work authorization, to be considered for this role.
Our Team
Bloomberg Marketing partners with forward-looking business leaders to seize and create opportunities and to drive difference. We use data to understand markets and audiences, and creative ideas to build stories and brands. We create campaigns that capture attention and drive a reaction. We move rapid,
and our core approach is integrated and pioneering.
What's the role:
The APAC Marketing team is seeking a proven and highly motivated individual who will define, develop and execute integrated marketing strategies and plans to build awareness, generate qualified leads, nurture prospect and existing client relationships, and drive commercial impact for Bloomberg's products and solutions in ANZ. The role will leverage a data-driven, integrated marketing approach across events, digital campaigns and other channels.
Based in Sydney, you will provide dedicated, on-the-ground marketing support for the Australian market, including key growth opportunities such as the superannuation sector. You will work closely with business partners across Sales, Product, Market Specialists, External Relations and other functions, as well as internal Marketing teams across Content, Digital, Creative and Events, and external agencies to develop and execute high-quality marketing programs.
As a Regional Marketing Manager, you will also partner closely with marketing colleagues across APAC and globally to share best practices, optimize campaigns and maintain a consistent narrative aligned with our global marketing strategy, while adapting our approach to local market needs and nuances.
You must be comfortable working in a fast-paced environment, be able to manage a high volume of projects, demonstrate strong financial services knowledge and have a passion for our brand.
We'll trust you to:
- Partner with business and marketing stakeholders to identify local marketing priorities and translate business goals into integrated marketing strategies and plans
- Develop and execute marketing programs for key Australian client segments and growth opportunities, including superannuation funds
- Apply a strong understanding of the Australian market and its nuances to develop impactful, locally relevant campaigns
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📌 Manager Soci Risk And Compliance (Sydney)
🏢 Agl
📍 Sydney