15 Oct
|
Print Logistics (AUST.) P/L
|
Melbourne
15 Oct
Print Logistics (AUST.) P/L
Melbourne
Job Description
Full time, 38 hours per week | AUD 80,000–90,000 per annum plus superannuation
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Print Logistics is a Melbourne-based commercial printing, signage and promotional products company serving commercial and trade customers across Australia. We are seeking a Marketing Specialist to take carriage of our marketing function and help grow our commercial client base.
Reporting to the General Manager, you will: n
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- Develop and deliver marketing campaigns across our print, signage and promotional product lines
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- Manage our digital presence, including website content, product listings, SEO, email marketing and social channels, with a focus on LinkedIn for B2B reach
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- Produce marketing materials, capability statements and promotional content for commercial and trade customers
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- Support tender and proposal submissions for corporate and government print contracts, working with the sales team to prepare content
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- Conduct market and competitor research to identify recent segments and business opportunities
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- Maintain the CRM, manage lead capture and follow-up, and report on campaign performance, enquiry volume and return on marketing spend
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- Coordinate external designers, print partners and suppliers
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- Support trade show and promotional event activity
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Qualifications nn
- At least five years of relevant marketing experience, or at least three years of relevant marketing experience with an acceptable formal qualification (bachelor degree or higher in marketing, communications, business or a related field)
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- Experience covering campaign delivery and digital channels
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- Demonstrated experience with email marketing platforms, social media and website content management
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- Experience with CRM systems and reporting on marketing performance
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- Understanding of B2B marketing and customer acquisition
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- Strong written and verbal communication in English
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- Well organised, able to manage competing deadlines
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- Experience in printing, signage, promotional products or a related B2B or manufacturing environment
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- Experience preparing tender or proposal content
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- Experience coordinating external agencies and suppliers
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#J-18808-Ljbffr
📌 Marketing Specialist (Melbourne)
🏢 Print Logistics (AUST.) P/L
📍 Melbourne