E-Commerce Specialist

Drive Online Growth | Lead Digital Strategy | Create Exceptional Customer Experiences

? Keysborough, Melbourne, VIC

Who In The Zoo is partnering with an established business in Keysborough to find an experienced and commercially focused E-Commerce Specialist to take ownership of its online business and drive continued digital growth.

This is a hands-on chance for someone who understands eCommerce, online merchandising, digital marketing, SEO, analytics and customer experience, and knows how to turn data and digital opportunities into commercial results.

About the Role

Reporting to the Operations Manager, you will be responsible for the day-to-day management and performance of the eCommerce channels, including:

- Managing website content, product listings, imagery, collections and online merchandising.
- Planning and executing website promotions, digital campaigns and social activity.
- Driving SEO, SEM, user experience and conversion rate optimisation.
- Using Google Analytics and performance data to improve sales and the customer journey.
- Managing product enrichment and ensuring products are activated accurately and on time.
- Working with internal Design and Development teams to improve website functionality and resolve issues.
- Managing relationships with external digital marketing agencies.
- Preparing weekly and monthly trading reports and providing commercial insights to management.




- Supporting the development and execution of the overall eCommerce strategy and KPIs.

About You To be successful, you will bring:

- 3+ years' eCommerce experience, ideally within a retail environment.
- Proven experience managing a multi-brand or multi-channel online store.
- Strong knowledge of eCommerce, online merchandising, SEO, SEM and UX.
- Experience with Shopify Plus and Google Analytics.
- Experience using data to drive strategy, improve conversion and achieve commercial outcomes.
- Excellent communication, organisation and problem-solving skills.
- A proactive, hands-on approach with strong attention to detail.

Experience with Apparel21 or an equivalent ERP system will be highly regarded, as will experience with social media platforms and eCommerce copywriting. An interest in football will also be a bonus.

The Person We're Looking For

You are commercially driven, digitally savvy and highly organised. You take ownership, enjoy working in a fast-paced environment and are passionate about finding new ways to improve online performance and the customer experience.

If you have the experience, creativity and commercial mindset to make a real impact on an eCommerce business, we'd love to hear from you.

Apply now with your resume to [email protected], or contact Who In The Zoo for a confidential conversation.

📌 Ecommerce Specialist (Melbourne)
🏢 Who in the Zoo Recruitment
📍 Melbourne