Love paid social? Ready to take your skills to the next level?

We're looking for an experienced Paid Social Specialist to join our growing team at DMG.

We're looking for someone who's already been running paid social campaigns hands-on, understands what drives performance, and is ready to take on more ownership, work with excellent clients and develop their career.

Whether you've been working exclusively in paid social or combining campaign management with creative and content responsibilities, we'd love to hear from you.

About Us

Digital Minds Group (DMG) was established in 2011. Since then, we've grown to become one of Australia's leading independent media agencies, working with clients across Australia, the UK, USA and APAC. We've been recognised through numerous industry awards, including being named Marketing Agency of the Year at the 2026 Mumbrella Travel Marketing Awards.

We're a collaborative, no-nonsense team that values good thinking, initiative and delivering outstanding results. We work across a diverse mix of brands, industries and markets, giving our people plenty of opportunities to learn, contribute and grow.

The Role

You'll play a key role in the planning, execution and ongoing optimisation of paid social campaigns for a range of clients.

You'll work closely with our media managers and wider team, taking ownership of day-to-day paid social activity while contributing ideas to improve campaign performance and creative effectiveness.

Your responsibilities will include

- Campaign management: Build, manage and optimise paid social campaigns, primarily across Meta, with opportunities to work across TikTok, LinkedIn and other platforms.
- Performance optimisation: Monitor results,



identify opportunities and make proactive changes to improve performance.
- Creative testing: Work with creative and media teams to develop and test new messaging, audiences, formats and creative approaches.
- Reporting and insights: Analyse campaign performance, communicate findings and recommend meaningful improvements.
- Client communication: Participate in client discussions, provide campaign updates and confidently explain results and recommendations.
- Team collaboration: Work closely with media managers to ensure campaigns are executed accurately, efficiently and to a high standard.
- Quality assurance: Review campaign setups, tracking, creative implementation and optimisations to maintain strong execution standards.

You'll have the opportunity to work across different industries, markets and campaign objectives, from e-commerce and lead generation to brand awareness and growth.

About You

We're looking for someone who:

- Has at least 2 years of full-time, hands-on experience managing paid social campaigns, either agency-side or in-house.
- Is confident using Meta Ads Manager, including campaign setup, audience targeting, optimisation, reporting and troubleshooting.
- Understands performance metrics and can translate data into practical recommendations.
- Has a good appreciation of creative strategy and what makes effective social advertising.
- Is organised,



detail-oriented and comfortable managing multiple campaigns and priorities.
- Communicates clearly and confidently, both internally and with clients.
- Takes initiative, enjoys solving problems and is keen to keep learning.
- Is comfortable being hands-on and taking responsibility for the quality of their work.

Experience with TikTok Ads, LinkedIn Ads, Google Analytics 4, tracking and attribution, or creative production would be advantageous, but isn't essential.

Why Join Digital Minds Group?

- Work with interesting brands: Gain exposure to a diverse portfolio of clients across multiple industries and international markets.
- More ownership: Have a meaningful say in how campaigns are executed, tested and improved.
- Career development: Build your expertise beyond campaign execution, with opportunities to grow into broader media planning, strategy and leadership.
- Collaborative environment: Work alongside experienced media professionals who share ideas and support one another.
- International exposure: Collaborate with colleagues across our global operations.
- A great team: Join a friendly, ambitious agency that values initiative, good work and a healthy sense of humour.

Interested?

If you're already running paid social campaigns and looking for an opportunity to do more, we'd love to hear from you.

Apply now!

Job Type: Full-time

Pay: $80,000.00 – $90,000.00 per year

Benefits

- Employee discount
- Employee mentoring program
- Work from home

Application Question(s):
- What is your expected/ideal remuneration package for the role?

Experience:
- paid social management: 2 years (Required)

Work Authorisation:
- Australia (Required)

Work Location: Hybrid remote in North Sydney NSW 2060

📌 Paid Social Specialist (North Sydney)
🏢 Digital Minds Group
📍 North Sydney