Performance Marketing Lead (Paid Media)

AusGarage | Rocklea, Brisbane | Hybrid: 2 days office, 3 days WFH

We're looking for someone who's seriously good at paid media.

Someone who knows Meta and Google Ads inside out, can spot a struggling campaign before the client does, and genuinely cares about doing great work.

But we're after more than a great campaign manager.

We want someone who can lead other digital marketers, challenge their thinking, improve their work and help us get better results across the board.

If you're an experienced agency marketer who still enjoys getting into the ad accounts but is ready to have a bigger say in strategy, creative and team direction, this could be a pretty good move.

A BIT ABOUT US

AusGarage is a Brisbane-based advertising and creative agency specialising in the automotive aftermarket and outdoor industries.

We work with some of Australia's biggest automotive brands, combining digital advertising, strategy, creative, video production and branding under one roof.

We're a relatively small team working on some pretty big accounts.

Our clients include national and multinational brands, and the work is genuinely varied. One day you might be launching a major brand campaign, the next you're working through a tricky performance problem, developing a current ad strategy or helping the production crew work out which creative direction is going to deliver the best results.

THE ROLE

You'll be our Performance Marketing Lead, responsible for delivering great results on major client accounts and leading the people managing campaigns across the agency.

It's a mix of hands-on campaign management, strategy, problem-solving and leadership.

You'll personally manage some of our larger accounts while guiding other Campaign Managers, reviewing their work, helping them solve problems and making sure we're delivering consistently good work.

You'll also work closely with our strategists, account managers, designers and video production team.

And that's one of the big advantages of working here. You're not just handed a bunch of creative assets and told to make them work.

You get a say in what we make in the first place.

WHAT YOU'LL ACTUALLY BE DOING

- Running campaigns: Personally plan, build, manage and optimise Meta, Google and TikTok advertising campaigns for major brands.
- Leading the team: Manage and mentor other digital marketers. Review campaigns, improve their decision-making and help them develop their skills.
- Owning performance: Take responsibility for campaign results, from initial strategy and media planning through to reporting and optimisation.




- Solving problems: When performance drops, tracking breaks or campaigns aren't delivering, you'll be the person who knows how to investigate and fix it.
- Influencing creative: Work with our creative and production team on concepts, messaging, video, testing and what we should make next.
- Improving how we work: Help develop better processes, reporting, testing frameworks and standards across the digital team.
- Talking to clients: Explain what's working, what's not and what we're doing about it. No hiding behind dashboards full of numbers.

WHAT WE'RE LOOKING FOR

First and foremost, you need to be really good at digital advertising.

We're looking for someone with:

- 5+ years of hands-on paid media experience, ideally with substantial experience managing campaigns in an agency.
- Excellent Meta and Google Ads skills. Not just launching campaigns, but planning strategy, managing budgets, troubleshooting and consistently improving performance.
- TikTok Ads experience, or a strong working knowledge of the platform and how its advertising differs from Meta.
- Experience leading or mentoring other marketers. You know how to review someone's work, give useful feedback and help them get better.
- Strong GA4, GTM and conversion tracking knowledge. You understand measurement and know when the data doesn't look right.
- Good commercial judgement. You understand that a low CPC doesn't mean much if the campaign isn't achieving the client's actual objectives.
- Confidence with clients. You can explain complex performance issues in plain English and have the confidence to recommend a different approach when needed.
- Agency experience. You understand the realities of managing multiple clients, priorities and deadlines.

We also want someone who's curious and still actively learning. The platforms change constantly, and we want someone who enjoys working that stuff out.

A GOOD FIT LOOKS LIKE

- You're confident in your abilities without needing to be the smartest person in every meeting. You take ownership, care about the details and aren't afraid to question how things are done.
- You can work independently without needing someone to chase you, but you also enjoy being part of a team.
- When something goes wrong,



you investigate it. When something works, you want to understand why. And when someone else on the team is struggling, you're happy to help them figure it out.

You don't have to be a car or outdoor person. But if you are, you'll probably like it here even more.

WHY AUSGARAGE?

The clients. You'll work on campaigns for some of Australia's best-known automotive and outdoor brands, rather than spending your days selling the same service to dozens of nearly identical businesses.

The creative team. We've got strategists, creatives and production people working alongside our digital team. If you've got an idea for a better ad, there are people here who can actually make it.

The opportunity to lead. You'll have a genuine say in how our digital team operates, the standards we set and how we approach campaigns.

The variety. We work across brand advertising, lead generation, retail and product campaigns. Different objectives, different challenges and plenty of opportunities to try new things.

The flexibility. Two days a week at our Rocklea office, with the option to work from home the other three.

The environment. We're a small, experienced team. No complicated corporate structure, endless approval chains or layers of management between you and the work.

We're not big on selling gimmicky office perks as a reason to take a job.

We do have good coffee, a stocked fridge and a racing simulator. But the real reason to work here is the people, the clients and the work itself.

THE DETAILS

- Full-time, permanent position
- Based in Rocklea, Brisbane
- Hybrid working, two office days per week
- Salary negotiable based on experience
- Must have full Australian working rights
- Previous automotive industry experience is a bonus, not a requirement

HOW TO APPLY

We'd love to see your resume, but we'd also like to know a little about the person behind it.

Skip the generic cover letter.

Instead, tell us:

1. A campaign you're proud of. What was the challenge, what did you personally do and what were the results?
2. Your leadership experience. Have you managed or mentored other digital marketers? Tell us a little about it.
3. Why AusGarage? What interests you about the role, the agency or the industries we work in?

It doesn't need to be an essay. A few good paragraphs are plenty and don't be afraid to show your personality.

We're looking for someone who knows their stuff, enjoys working with good people and wants to do some of the best work of their career.

If that sounds like you, we'd like to hear from you.

📌 Performance Marketing Lead (Paid Media) (Brisbane)
🏢 AusGarage
📍 Brisbane