Why Instant:

Instant is the world’s first AI-powered marketing manager built for ecommerce. Today, we’re quickly becoming the most important piece of technology to help the fastest growing brands on the planet to significantly scale their revenue - on autopilot. We're reinventing how brands bring their lost shoppers back to purchase through AI-powered email and SMS retention marketing. Our ambition is to be just as important and essential as Meta when it comes to helping an ecommerce brand scale.

This is a rare chance to help build a generational company at a true inflection point. Today, we service over 1,000+ of the worlds fastest growing brands like ThirdLove, David Protein, July Luggage and Meshki, with Instant’s products generating over 30% of our customers annualised revenue. We have strong product-market fit, adding more than $1M in ARR every month, 100M’s of shoppers interacting with Instant everyday, and the backing of world-class investors with over $35M raised from Blackbird, Hummingbird and Hubspot.

We hire builders, because we're scaling fast. The work is ambitious, the talent bar is high, and the opportunity for growth - personal, professional, and financial - is unmatched. Instant would be the fastest moving company you’d ever be apart of in your career. So, if you consider yourself ambitious, we invite you to join us!

What you'll be doing:

- Find the problems that matter most to merchants, and be continuously obsessed with not solving solving them, but leapfrogging every other solution on the market today.
- Our engineers build with AI agents, so each engineer now does the work of a whole team. That changes your job. You will not plan one project per engineer.



You will run a roadmap of 8 to 10 projects per engineer at the same time, and keep it all moving.
- We are building an AI marketing team for every merchant. Help your team see that future clearly and get excited to build it.
- Talk to our merchants/ customers. Find where AI can help scale their revenue even faster with Instant.
- Ship fast. Get new AI features to merchants quickly. Almost daily. Brands are buying our vision faster than ever. The challenge is moving at speed to deliver on it!
- Test everything. Try current ideas, prompts, models and product flows. Keep what works, drop what doesn’t, and learn fast.
- Own the results. Measure what matters, from AI quality to revenue. Share what you learn openly and change direction when the data says so.

You will work closely with Jesse, Brandon, Will, Iris, Debbie and our engineering team.

What you Have:

- Instant speed is next level! You’ll be expected to execute quickly, produce quality work fast, communicate effectively and iterate/pivot as necessary.
- You thrive in a fast-paced, dynamic environment with shifting priorities.
- You’re a self thinker with a strategic mindset, understanding areas of opportunity.
- You execute flawlessly (directly & via others) and take your projects across the finish line.
- Proven experience in product, inbound growth and self-serve user acquisition.



You’re able to make an immediate impact.
- Ability to manage projects end-to-end with a practical, results-driven approach

Who you are

We’re looking for exceptional individuals who combine technical excellence with ethical awareness, who are excited by hard problems and motivated by human impact. You’ll strive with us if you:

- Are a highly motivated and driven individual with a strong work ethic. Our team is aware of this critical moment of marketing AI evolution and is committed to going the extra mile to lead.
- Are analytical, efficient, and strive on solving complex challenges with a first principles mindset.
- Consistently strive for excellence, delivering high-quality work quickly and exceeding expectations.
- Take initiative and work autonomously from day one, prioritizing learning and contribution while leaving ego aside.

How we work

- Speed always wins: High-velocity, rapid experimentation, lean autonomous teams. This is the fastest place you will ever work.
- Impact not job titles: We don’t have fancy job titles and million layers. Instead, it’s about the impact you have, our customers and product. No task is above or beneath you.
- AI first: We use AI to move faster with higher-quality results. We do this across the whole company—from engineering to growth to operations.
- Global team: We prioritize your talent, not your location.

This role is based in our Sydney, Australia office where we work in-person on Tuesday, Wednesday and Thursday each week. We offer a comprehensive benefits package including employee equity, competitive compensation, generous PTO and team lunch.

📌 Product Manager (Sydney)
🏢 Instant
📍 Sydney