Job Description

Premium Australian Children's Brand | Sydney n

Up to $140,000 base + super | Versatile working

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Are you a commercially minded marketer who loves building brands, creating meaningful customer experiences and seeing your work translate into real growth?

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We're working with a premium, Australian-owned children's brand with a strong online presence, a loyal customer following and an expanding international footprint.

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Known for beautifully designed, imaginative and timeless children's products, the brand has built a strong reputation through its own e-commerce channels as well as a network of retail partners. This is an exciting opportunity to join a growing business where marketing is genuinely central to the next stage of growth.

About the Role n

As Marketing Manager, you'll take ownership of the brand's marketing strategy and execution across digital, e-commerce, content, campaigns and customer engagement.

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This is a hands-on role suited to someone who can move comfortably between big-picture strategy and getting things done . You'll have the opportunity to shape how the brand shows up, how customers engage with it and how marketing contributes to commercial performance.

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You'll work closely with the leadership team and broader business to develop campaigns and initiatives that strengthen the brand while driving traffic, engagement and sales.

Key Responsibilities n

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- Develop and execute the overall marketing strategy in line with business and commercial objectives
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- Lead integrated marketing campaigns across digital, e-commerce, social,



email and other relevant channels
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- Drive customer acquisition, engagement and retention
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- Work closely with the e-commerce function to optimise the customer journey and online performance
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- Develop and manage the content and campaign calendar
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- Oversee brand storytelling and ensure a consistent and engaging brand presence across all touchpoints
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- Use customer and commercial data to identify opportunities and measure campaign performance
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- Manage external agencies, suppliers and creative partners where required
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- Collaborate with product, creative, e-commerce and leadership teams on launches and campaigns
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- Identify new opportunities to grow the brand, customer base and online revenue
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- Monitor market, consumer and competitor trends and translate insights into actionable marketing initiatives
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- Manage marketing budgets and report on performance against key KPIs
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About You n

We're looking for an experienced marketer who combines commercial thinking with creativity and isn't afraid to roll up their sleeves.

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You'll ideally bring:

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- Proven experience in a Marketing Manager or similar senior marketing role
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- Strong experience across digital marketing and e-commerce
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- A solid understanding of customer acquisition, retention and the online customer journey
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- Experience developing and executing integrated marketing campaigns
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- Strong commercial acumen and an understanding of how marketing activity translates into revenue
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- Excellent communication and stakeholder management skills
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- A data-driven approach, with the ability to interpret performance and turn insights into action
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- Strong project management and organisational skills
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- A genuine interest in brand, content, customer experience and storytelling
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- Experience within retail, e-commerce, consumer goods, lifestyle, children's products or a similar consumer-focused environment will be highly regarded
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Why Join? n

This is an opportunity to join a genuinely special Australian brand at an exciting stage of its growth.

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You'll have real ownership of the marketing function , the opportunity to influence strategy and the ability to see your ideas come to life across a highly visual and engaging product range.

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What's on offer:

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- Up to $140,000 base + super , depending on experience
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- Flexible working arrangements
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- Opportunity to work with an Australian brand with an international presence
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- A highly creative and engaging product category
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- Genuine opportunity to influence the direction and growth of the brand
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- Collaborative and entrepreneurial working environment
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- A role where your contribution will be highly visible
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#J-18808-Ljbffr

📌 Marketing Manager - Premium Childrens Brand (Sydney)
🏢 Prestige Talent
📍 Sydney