13 Oct
|
Hello Search
|
Melbourne
13 Oct
Hello Search
Melbourne
I'm working with an established fashion brand looking for a mid-level eCommerce Manager to take ownership of its online channel.This is a hands‐on role for someone who understands how the different parts of eCommerce work together, including trading, merchandising, CRM, acquisition and conversion, and enjoys turning ideas into action.You'll work closely with senior leadership and the wider marketing team, while managing specialist freelancers across paid media and development.The roleOwn the day-to-day trading and performance of the Shopify storeManage onsite merchandising across products, categories, launches and promotionsIdentify opportunities to improve conversion, AOV and the customer journeyOwn CRM activity through Klaviyo, including campaigns, automated flows and ongoing optimisationPlan eCommerce activity around product drops, promotions and key trading periodsManage external specialists across Meta, Google Ads and developmentMonitor performance across digital channels and ensure activity is working togetherWork closely with marketing and brand to drive traffic and improve conversionIdentify and test recent opportunities across channels,
technology and automationAbout youYou'll ideally be an eCommerce Specialist, eCommerce Manager or similar, with experience in fashion, apparel, retail or a DTC environment.You'll bring:Shopify experienceExperience with Klaviyo or a similar CRM platformGood knowledge of eCommerce trading and merchandisingAn understanding of CRO, retention and customer lifecycleA solid understanding of Meta and Google Ads, with experience managing external specialists or agenciesStrong commercial judgement and confidence using data to make decisionsA proactive, execution‐focused approachYou don't need to be a specialist in every digital channel.
The business already has external specialists in place across key areas.
What matters is that you understand the channels, can manage those relationships effectively and bring everything together commercially.This would suit someone who is calm, collaborative and hands‐on, with the ambition to take on more ownership and grow with the business.
#J-*****-Ljbffr
📌 Ecommerce Manager (Melbourne)
🏢 Hello Search
📍 Melbourne