13 Oct
|
Addikted To Ink
|
Melbourne
13 Oct
Addikted To Ink
Melbourne
Job Description
We're
Addikted to Ink
, Australia's largest tattoo studio company, with studios across the country and a brand that's anything but boring.
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We're looking for a
Marketing Manager
to help take that brand to the next level.
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This isn't a "here's the marketing plan, go execute it" kind of job.
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We want someone who brings ideas.
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Someone who sees a trend and thinks, "How could we make that ours?"
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Someone who can jump from big-picture brand strategy to getting hands-on with a campaign, a TikTok, an ad set or a piece of content — and actually enjoys doing it.
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You'll have a genuine say in where the brand goes next, from creative direction and campaigns to social, digital, partnerships and everything in between.
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And yes, because we're a tattoo company, you'll have plenty of permission to colour outside the lines.
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Shape the brand behind the ink.
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We're
Addikted to Ink
, Australia's largest tattoo studio company, with studios across the country and a brand that's anything but boring.
n
We're looking for a
Marketing Manager
to help take that brand to the next level.
n
This isn't a "here's the marketing plan, go execute it" kind of job.
n
We want someone who brings ideas.
n
Someone who sees a trend and thinks, "How could we make that ours?"
n
Someone who can jump from big-picture brand strategy to getting hands-on with a campaign, a TikTok, an ad set or a piece of content — and actually enjoys doing it.
n
You'll have a genuine say in where the brand goes next, from creative direction and campaigns to social, digital, partnerships and everything in between.
n
And yes, because we're a tattoo company, you'll have plenty of permission to colour outside the lines.
WHAT YOU'LL BE GETTING UP TO n
Brand & Creative
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Help shape the brand vision and assist in educating the public about Addikted to Ink, what we represent and the image we want to build
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Develop campaigns that get attention, build awareness and drive bookings
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Spot cultural, social, fashion and industry trends — then figure out how we can make them relevant
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Bring fresh ideas to the table and turn them into things people actually see, share and remember
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Social & Content
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Own our social media strategy across Instagram, TikTok, Facebook and whatever platform comes next
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Develop content concepts and get hands-on creating content when needed
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Work with our tattoo artists and studio teams to turn the everyday into great content
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Understand the role of AI in modern content creation and marketing, keeping up with emerging AI tools, formats and trends and finding smart ways to develop ideas around them
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Keep the brand feeling current, interesting and unmistakably us
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Growth & Opportunities
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Explore partnerships, collaborations, activations and events
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Look for new ways to reach our audience and grow the business
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Keep asking: what could we do that we haven't tried yet?
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Team Management & Delegation
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Manage and coordinate content staff, setting clear tasks, priorities and deadlines
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Delegate tasks effectively, matching responsibilities to each team member's strengths
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Track progress and accountability, ensuring work is completed on time and to standard
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Basically, you'll be helping make sure Addikted to Ink is impossible to ignore.
OK, BUT WHAT ARE WE LOOKING FOR? n
You'll ideally bring:
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5+ years' marketing experience
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Experience working with
Meta Ads
and a good understanding of how social advertising works
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Strong digital marketing and social media experience
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Experience with content creation and marketing campaigns
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A solid understanding of social, content and brand marketing
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Strong team management and delegation skills, with the ability to coordinate content staff,
assign tasks effectively and keep the team accountable to deadlines
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A strong understanding of AI content creation, including how AI-generated content works, current AI tools and how to develop creative marketing ideas around emerging AI technology
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A genuinely good creative eye
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An unhealthy curiosity about trends, culture and what people are into right now
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The ability to spot a valuable idea — and actually make it happen
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A mix of strategic thinking and hands-out-done energy
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Young, vibrant, enthusiastic and driven
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Strong communication, organisation and analytical skills
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A marketing degree? Actually, yes - this one is a must.
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But beyond the qualification, we're much more interested in what you can actually do.
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Show us the campaigns. The content. The ideas. The results. The stuff you're proud of.
WHY ADDIKTED TO INK? n
Because you won't be sitting in a corner waiting for someone to approve your next Instagram post.
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You'll have room to
experiment, create, test, fail fast, learn and try again.
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You'll work alongside tattoo artists, studio teams and other creative people - and actually see your ideas come to life across our studios and digital channels.
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You'll have a genuine influence on the direction of the brand, with the opportunity to make your mark on a company that's growing across Australia.
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There's no shortage of things we could be doing.
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We just need someone who's excited to figure out
what we should do next.
SOUND LIKE YOU? n
If you're an experienced marketing leader who knows what great looks like, can turn strategy into action, manage a team effectively, and has the track record to back up your ideas - we want to hear from you.
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If you know your Meta from your memes, always have your finger on the pulse of what's trending, and can't help but think of the next big idea -
you might be exactly who we're looking for.
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Come shape the brand, bring your ideas to life and make your mark on Australia's largest tattoo studio company.
#J-*****-Ljbffr
📌 Marketing Manager (Melbourne)
🏢 Addikted To Ink
📍 Melbourne