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Are you a Strong Digital Marketing Manager who has a passion for Health & Fitness? This is a fantastic opportunity to work with one of Australia's leading Health & Fitness brands and really lead the way in a Digital transformation!
If you are a talented Digital Marketing Manager, with a love for digital this is a outstanding opportunity to step into a diverse role where you can take ownership of 360 marketing activities managing a team of four. You will see yourself developing, planning and implementing all marketing activities and initiatives; managing a marketing team to function as an innovative and creative department focusing on achieving marketing objectives!
What you'll be doing:
- Develop the strategic objectives for the marketing department and develop plans that are focused on the achievement of these objectives.
- Be responsible for all Internal and External marketing campaigns, direct and digital that drive membership inquiries necessary to achieve Guest Traffic goals. Collaborate with COO and General Managers to achieve these monthly goals.
- Drive innovative and engaging campaigns and events that build member engagement and impact Referrals and Retention.
- Manage all marketing communication and ensure clear guidelines and objectives for social media and member/guest interaction. Manage quality of member interaction through EDM's, in-club, websites and other communication methods.
- Develop an Ambassador program appropriate for each different brand and generate awareness through inspirational stories and endorsements.
- Manage an in-house design team to ensure timely, accurate, cost effective and creative design output.
- Provide planning and leadership to the marketing department by ensuring appropriate systems, team structure and plans are in place.
- Oversee all creative pieces to ensure effectiveness and consistency in brand communication.
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📌 Growth-Focused Digital Acquisition Lead (Sydney)
🏢 Mediflora
📍 Sydney
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