Job Description

About HaltH n

Every day, people miss out on health funding they're entitled to, not because it isn't there, but because accessing it is so much harder than it should be.

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Outdated terminals, manual steps, and disconnected systems create friction at the very moment care should feel supportive.

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HaltH exists to change that.

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We're building a new experience layer for health: one that connects directly to the world's health funding and makes payments, claiming, and coverage work together in a single, clear, intuitive flow.

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Integrated seamlessly into the practice management software providers already use, HaltH combines contemporary payment technology with real-time health funding intelligence.

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The result: people access the care and support available to them, and providers deliver smoother, more confident experiences.

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We're beginning with Australia's allied health community, and building toward a future where being healthy is easier.

We're looking for a best-in-the-world marketing lead n

You're someone who believes that great marketing doesn't just generate awareness - it builds trust. You understand that in health, trust is everything. You're a storyteller and a strategist in equal measure, equally comfortable crafting a brand narrative and interrogating a campaign's attribution data.

The role n

We're hiring a best-in-class Marketing Lead to lead HaltH's go-to-market presence and build the foundation of a brand that healthcare providers and patients come to rely on.

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This role blends creative brand-building with growth-oriented performance marketing, and sits at the heart of how HaltH shows up in the world.

You will: n

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- Own HaltH's brand voice, visual identity, and positioning - ensuring every touchpoint reflects who we are and what we stand for
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- Develop and execute multi-channel campaigns that drive awareness and adoption among allied health providers across Australia
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- Build content and thought leadership that earns genuine trust in the health community
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- Collaborate closely with the product and sales teams to translate complex capabilities into clear, compelling narratives
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- Instrument and analyse marketing performance, iterating quickly based on what you learn
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And critically, you bring a genuine curiosity for, and interest in, the health category.

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You understand that the people we serve - physios, occupational therapists, psychologists, and the patients who rely on them - deserve to be spoken to with clarity, care, and respect. You know that in health, the way you communicate is as important as what you communicate.

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You'll spend time with the team and health providers, listening deeply, learning the language of the sector, and bringing those insights back into everything HaltH puts into the world.

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You'll work across:

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- Brand strategy, positioning, and identity
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- Content marketing, thought leadership, and education
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- Performance marketing, CRM, and lifecycle communications
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- Events, partnerships, and community building within the allied health sector
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In this role, you don't just run campaigns. You build a brand that a whole category comes to trust - and you do it with the rigour, taste, and empathy that health demands.

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Allied health is a relationship-driven sector with deeply embedded habits and a high degree of trust required to change them. Your signature challenge is to establish HaltH as the definitive name in health payments and health funding - not through noise, but through genuine relevance. You'll need to earn the attention of busy providers, speak credibly into a category steeped in complexity, and build momentum from a standing start.

What you'll do n

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- Develop and own HaltH's brand and marketing strategy,



from annual planning through to daily execution
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- Create and manage content across owned, earned, and paid channels
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- Build provider-facing education and onboarding campaigns that drive activation and retention
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- Lead HaltH's presence at industry events and within allied health communities
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- Partner with the product team on launches, ensuring new features land with clarity and impact
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- Track and report on marketing performance with a focus on outcomes, not outputs
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What you bring nn
- 2-5+ years in a marketing role, with meaningful experience in B2B, healthtech, or regulated industries
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- A solid portfolio demonstrating both brand thinking and performance marketing capability
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- Excellent writing and communication skills - you can distill complexity into language that resonates
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- Experience building marketing functions from early stages, comfortable with ambiguity and resourcefulness
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- Sharp analytical instincts and fluency with contemporary marketing tooling
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And importantly:

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- You care about the mission - health access matters to you, not just as a brief, but as a reason to get the work right
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- You're a self-starter who takes ownership without needing to be managed
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- You bring taste, judgement, and creative standards that raise the bar around you
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- You're energised by building something, not just running it
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- We're intentional, well supported, and building for long-term impact
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- You'll work on challenges that matter deeply to people and communities
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- You'll have ownership and influence from day one
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- Your ideas will shape the product, the company, and the category itself
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- You'll receive equity and think like an owner
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- You'll grow quickly while building something important, at pace, in the open
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- You'll join a team guided by clarity, honesty, magic, and purpose
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Location n

This is a full-time, in-office role in Sydney.

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We believe extraordinary work emerges when talented people share energy, momentum, and space - in real life.

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📌 Marketing Lead (Sydney)
🏢 Halth Pty
📍 Sydney