14 Oct
|
Stratokey
|
Melbourne
14 Oct
Stratokey
Melbourne
Job Description
The Mission: Build a Scalable B2B Demand Engine n
Most growth marketing roles are just about tweaking existing campaigns. This isn’t one of them.
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At StratoKey , we provide mission-critical Cloud Data Protection and compliance (CDP) platforms alongside our advanced API Gateway. Global enterprises rely on us to secure high-value data and navigate complex regulatory environments. We have a world-class product; now, we need a strategic architect to build a scalable, predictable revenue engine that matches it.
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We are seeking a data-driven, analytical Growth Marketing Leader to take complete ownership of our B2B marketing. This is a builder’s role. You will bring fresh ideas, design long‑term demand generation programs, and personally execute the tactics that deliver high‑quality inbound leads (MQLs).
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As you successfully scale the pipeline, you will have the mandate to hire, lead, and grow the StratoKey marketing team.
What You Will Do (The Playbook) n
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- Architect the Demand Engine: Design, launch, and optimize a comprehensive marketing program leveraging SEO, SEM, content, email, events, and partner channels.
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- Content & Messaging Mastery: Deeply understand our buyer personas to research, write, and publish high‑quality, high‑converting content and creative media.
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- Optimize the Funnel: Own the entire lead‑to‑prospect pipeline, translating digital campaigns into highly qualified inbound pipelines (MQLs to SQLs).
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- Data-Driven Execution: Relentlessly track campaign metrics and ROI, utilizing a strategic approach with hard analytics to scale what works.
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- Market Expansion: Collaborate with internal teams to identify, map,
and penetrate new and existing enterprise market segments.
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Who You Are nn
- A Proven B2B SaaS Marketer: You bring 5+ years of B2B marketing experience, including a minimum of 3 years dedicated to SaaS/software demand generation.
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- An Analytical Self-Starter: You don't wait for a playbook; you write it. You possess an independent work ethic and a deep passion for modern digital and direct outreach marketing.
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- An Exceptional Communicator: You love writing. You can take complex technical software concepts and translate them into crisp, compelling, and educational content.
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- Commercially Minded: You have a sharp track record of managing marketing budgets, forecasting ROI, and hitting consistent pipeline targets without sacrificing long‑term brand equity.
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- Loyal & Driven: You value building lasting programs and have a history of 2+ year tenures at your previous organizations.
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- Team Builder: You know when you need to add resources to accelerate and increase the marketing velocity. You thrive on being a do‑er and a manager.
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Requirements nn
- Education: Bachelor’s degree in Marketing, Business, or a related field.
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- Experience: 5+ years in B2B software/SaaS marketing with solid enterprise software comprehension.
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- MarTech stack: Experience with marketing tools including HubSpot.
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- Location: Must reside in Australia with the ability to manage daily crossover with our Hobart office.
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Package nn
- Salary range: 140 to 165k base + super + bonus
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Direct Candidates Only nn
- This is a full‑time employee position (hybrid/remote).
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Strictly no applications from recruitment agencies, external consultants, outsourced service providers, or offshore applicants. n
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📌 Growth Marketing Leader (Melbourne)
🏢 Stratokey
📍 Melbourne