About the role The Electorate Officer B (Media) is responsible for executing the Members messaging strategy, in accordance with direction. The role covers digital communications, media narrative, and public positioning, and engagement across multiple channels. The position supports strategic direction, assists in managing issues, coordinating communications, and ensuring disciplined, high-impact communications across all digital and media channels.

The Media

Officer works closely with the policy and community engagement functions, and requires sound judgement, leadership capability, and the ability to operate autonomously in a high-pressure parliamentary and media setting.

Key responsibilities

- Manage the execution of an integrated digital communications strategy aligned with parliamentary priorities, policy objectives, and political positioning.

- Contribute to the shaping and maintenance of consistent narrative discipline across digital platforms, media engagement, parliamentary activity, and community messaging.

- Anticipate emerging issues and proactively position the Member digitally ahead of media and parliamentary developments.

- Oversee content planning across short-term tactical responses and longer-term strategic campaigns.

- Provide input into media strategy, including reactive and proactive communications.

- Under direction provide digital responses during issues management and crisis situations,



ensuring speed, accuracy, and political judgement.

- Draft statements, talking points, digital releases, and rapid-response content for clearance.

- Monitor traditional and digital media, identifying risks and opportunities for intervention.

- Under direction, oversee management of all digital platforms, including social media, websites, newsletters, and emerging channels.

- Analyse digital performance metrics and adjust strategy to maximise reach, influence, and engagement.

About you

- Tertiary qualifications in communications, journalism, public relations, political science, or a related field.

- Previous experience producing digital content for an organisation or individual.

- Experience in organisational communications, digital strategy, media, or issues management.

- Video capture and editing, writing and messaging skills across digital and media platforms.

- Ability to build strong relationships with media and parliamentary stakeholders.

- Strong understanding of digital analytics, audience targeting, and campaign strategy.

- Experience managing crisis communications and high-risk issues or ability to learn.

- Calm, and able to work in high-pressure environments.

- Trusted adviser with high levels of discretion and integrity.

- Proactive, disciplined, and outcomes focused.

📌 Electorate Officer B (Media) (Toowoomba)
🏢 Groom Electoral Office
📍 Toowoomba