OverviewWe are looking for a CRM Marketing Specialist to join the Fan Engagement Marketing team of a leading international sports league.
This role will focus on executing and optimizing outbound CRM campaigns across email, SMS, and push channels to drive fan acquisition, engagement, and lifecycle growth.ResponsibilitiesExecute end-to-end CRM campaigns across email, SMS, and push notificationsManage audience segmentation, campaign build, QA, personalization, and deploymentOptimize lifecycle campaigns (onboarding, reactivation) to improve fan LTVDesign and analyze A/B and multivariate tests to improve performanceLeverage insights, analytics, and automation tools for continuous optimizationCollaborate with Marketing, Data & Analytics, MarTech, Product Marketing, and external vendorsQualificationsBachelor's degree with 3–5 years of relevant CRM/marketing experienceHands-on experience with CRM and marketing automation platforms (Adobe tools, SFMC, Epsilon, etc.)Strong understanding of CRM KPIs, reporting, and performance metricsHTML editing skills; working knowledge of PhotoshopStrong communication, project management, and organizational skillsAbility to thrive in a quick-paced, high-volume environment
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📌 Crm Marketing Specialist (Sydney)
🏢 GreenTree Advisory Services
📍 Sydney