Brand Communications And Social Specialist (Hobart)

Brand Communications And Social Specialist (Hobart)

11 Oct
|
CareSuper
|
Hobart

11 Oct

CareSuper

Hobart

At CareSuper, we believe we're Super Together.
As a profit-to-member super fund with over 600,000 members and $60 billion in assets, we're passionate about helping our members retire with confidence.
We're growing fast and looking for our next superhero to join us on this exciting journey.Brand Communications and Social SpecialistHelp shape how our members and the broader community experience the brand.
This is an exciting opportunity to drive social media, PR and reputation management activity that builds trust, engagement and consideration, while bringing compelling brand stories to life across public-facing channels.About the roleReporting to the Brand team, you will play a key role in delivering social media, public relations and reputation management initiatives that support brand awareness, member engagement and business objectives.You will:Manage and grow the fund's social media presence across owned and shared channelsOwn and maintain the social content calendar, ensuring alignment with campaigns, member education and business prioritiesCreate and coordinate engaging social content, including copy, imagery and short-form videoLead community management activities, including moderation, responses and reputation monitoringWork closely with PR agency partners to support earned media opportunities and third-party endorsement activityMonitor reviews, ratings and social sentiment, providing insights and recommendations to strengthen brand reputationPartner with internal stakeholders across marketing, digital, customer experience and product teams to deliver integrated campaignsSupport go-to-market activity,



recent product launches and brand initiatives through PR and social media activityContribute to reputation and issue management activities, ensuring content aligns with compliance and regulatory requirementsIdentify new content opportunities, emerging channels and audience engagement approaches to continuously improve performanceWhat we're looking forYou are a creative and commercially minded communications professional who understands how to build engagement, manage reputation and connect with audiences through compelling storytelling.You will bring:Experience in social media, community management, reputation management, public relations or integrated communicationsDemonstrated experience planning, publishing and optimising social media content across consumer channelsStrong copywriting and content creation skills, with the ability to adapt tone across social, PR and public review environmentsExperience working with PR agencies, media activity and reputation management platformsStrong stakeholder management skills and the ability to work effectively across multiple business functionsExperience using social media management, scheduling, listening and analytics platforms such as Sprout Social, Meltwater, Brandwatch, Hootsuite or similarStrong analytical skills with the ability to interpret performance data and generate actionable insightsKnowledge of LinkedIn, Facebook, Instagram,



YouTube and emerging social platformsAn understanding of content governance, accessibility requirements and regulated communication environmentsRelevant qualifications in communications, public relations, journalism, marketing or a related disciplineExperience within financial services, superannuation or another regulated industry will be highly regardedThis role would suit someone who is passionate about social media, brand storytelling and reputation management, and who thrives in a collaborative environment where they can make a meaningful impact on how members engage with a trusted financial services brand.Why CareSuper?
We're not just another super fund.
We're a values-driven organisation that puts people first—our members and our team.
Here is what you can look forward to:Hybrid and flexible work environment3% Superannuation Guarantee (SG) above industry minimumMatching an additional superannuation salary sacrifice of up to 2%5 weeks of annual leave17 weeks of parental leave for all eligible employeesHolistic health and wellbeing support - free annual flu shots, skin checks, Employee Assistance ProgramExternal Employee Coaching Program and Professional DevelopmentRewards and Recognition Program, as well as employee discounts and cashback offers on a broad range of products and servicesWe are committed to protecting your privacy—your personal information will be handled with care and in line with our Privacy Policy.At CareSuper, we know that diverse perspectives make us stronger.
We are proud to foster an inclusive environment where everyone feels welcome, respected, and valued—no matter your background or identity.
#J-*****-Ljbffr

📌 Brand Communications And Social Specialist (Hobart)
🏢 CareSuper
📍 Hobart

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