Meta Ads Specialist - Performance MarketingAbout the roleWe're looking for a Meta Ads Specialist to run paid social across our internal brands.
You'll know what's working, what isn't and what we should try next.
You won't design the ads yourself, but you'll come up with ideas with the team and tell our designers and content creators what we need.What you'll doPlan, launch and optimise Meta campaigns across several brandsTest new Meta formats and features - we are looking for someone who's up to date with new techniques and algorithm, but also not scared to try current things!
Grow spend while keeping cost per lead where it needs to beBrief new ad ideas and use the results to decide what to test nextSet up and look after the pixel, Conversions API and event trackingReport on spend,



lead quality and returnWork with the sales team to get better quality leadsAbout youYou've managed Meta budgets of $200k+ per monthYou know what makes a positive ad and can explain it to othersYou're confident with tracking, attribution and data, and can work out what's gone wrong when numbers dropYou care about results and own themYou can start straight away (preferred)Nice to haveExperience in finance, lending or lead generationExperience with Google Ads or TikTok Ads is a plus but not requiredExperience linking ad data to a CRM and sales resultsWhat we offerCompetitive salary + superA say in strategy, and a team that acts on good ideas fastModern office in CollingwoodAbout usWe're a group of business lending brands based in Melbourne, including Axle Capital and Kapio.
We help Australian small businesses get the funding they need to grow, and Meta is one of the main ways we reach them.Must have valid, unrestricted working rights in Australia.
No visa sponsorship available.
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📌 Meta Ads Specialist - Performance Marketing (Melbourne)
🏢 kapio
📍 Melbourne