Digital Marketing Specialist (Victoria)

Digital Marketing Specialist (Victoria)

11 Oct
|
Aquent Australia
|
Victoria

11 Oct

Aquent Australia

Victoria

Real opportunity to shape campaigns and see the impact of your work
Ready to make your mark in a fast-moving, high-growth setting?
We're partnering with an exciting online gaming company that launched in **** and is already making serious waves globally.
With a library of 10,000+ games and a rapidly expanding international customer base, this is a unique opportunity to join a business on the rise.
You'll be joining a tight-knit, collaborative marketing team, working closely with a dynamic Head of Marketing who's passionate about developing talent and driving results.
This role is perfect for a hands‐on digital marketer who thrives on execution, optimisation, and continuous learning.
The Role
As the Digital Marketing Specialist, you'll play a key role in executing and optimising all digital marketing activity across the business.
From campaign delivery to performance optimisation and reporting, you'll help drive acquisition, retention, and revenue through data‐led decision making.
Your Key Priorities
Execute Marketing Strategy
Plan, launch and optimise campaigns aligned with brand and go‐to‐market strategy.
Drive Retention Growth
Build and manage retargeting and reactivation campaigns to maximise customer lifetime value.
Improve Conversions
Continuously assess traffic quality,



landing pages and funnel performance to increase conversion rates.
Optimise the Funnel
Analyse and enhance the full player journey – from landing page through to registration and deposit.
Enhance Website & App Experience
Manage on‐site content, promotional placements and digital merchandising to improve engagement and usability.
Broader Responsibilities
Campaign Coordination: Support the delivery of integrated campaigns across digitalCRM, social and community channels
Brand Consistency: Ensure messaging and creative aligns with brand tone and positioning across all touchpoints
Promotions & Launches: Assist in executing promotions, tournaments, VIP events and product launches
Merchandise Management: Coordinate the supply and distribution of branded merchandise to players, team members and stakeholders
About You
Demonstrated digital marketing experience (in‐house or Agency) Ideally 3 years +
Strong understanding of performance marketing, conversion optimisation and analytic
Comfortable working in a fast‐paced, start‐up environment
Collaborative team player who enjoys working in a close‐knit team
Curious mindset with a drive to learn and grow
#J-*****-Ljbffr

📌 Digital Marketing Specialist (Victoria)
🏢 Aquent Australia
📍 Victoria

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