Job Description
The opportunity exists to become part of the marketing team within one of Australia's leading iconic lighting brands.
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For over 65 years, Mirabella has proudly provided the Australian & New Zealand markets with a range of high-quality, innovative lighting, smart tech, décor, garden and festive solutions to help light up homes, gardens and businesses.
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100% Australian owned and operated, Mirabella has grown to become a major supplier across multiple categories and all major retail groups and is committed to delivering trusted, innovative and sustainable solutions to its consumers.
About the Role n
Mirabella is seeking an enthusiastic and highly organised
Marketing Coordinator
to join our team and support the delivery of marketing initiatives across our brands, products and retail customers.
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Reporting to the Marketing Manager, you will play a hands-on role in the day-to-day coordination and execution of marketing activities across digital, social media, content, campaigns, product development and launches, events and brand communications.
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This is an ideal opportunity for a proactive marketer who enjoys variety, thrives in a fast-paced setting and is looking to build broad marketing experience within a dynamic consumer products business.
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You'll work closely with the Marketing Manager, Creative Studio, Sales, Sourcing and other key stakeholders to help bring marketing campaigns and produces to life.
Key Responsibilities n
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Marketing Campaign Support:
Assist the Marketing Manager with the planning, coordination and execution of marketing campaigns across digital, social, retail and traditional channels.
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Social Media & Digital Marketing:
Coordinate social media content and schedules across Mirabella brands, assist with community management and support website and digital content updates.
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Content & Communications:
Assist in developing marketing copy,



digital product content, presentations, catalogues, brochures, EDMs and other marketing communications.
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Product & Category Marketing:
Support new product launches and category initiatives by coordinating marketing materials, product information, imagery, samples and campaign requirements.
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Creative Coordination:
Prepare creative briefs and work closely with the in-house Creative Studio to coordinate the development of packaging, point-of-sale material, digital assets, advertising and other marketing collateral.
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Retail & Customer Marketing:
Assist with marketing requirements for key retail customers, including promotional activity, product launches, content, digital assets and campaign support.
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Marketing Administration:
Maintain marketing calendars, campaign schedules, product information, image libraries and project documentation to ensure activities remain organised and on track.
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Market & Competitor Research:
Assist with researching consumer trends, competitor activity, retail trends and market developments to identify opportunities and support marketing planning.
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Events & Activations:
Support the coordination of trade shows, customer events, sponsorships, brand activations, photoshoots and other marketing initiatives.
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Influencer & PR Support:
Assist with influencer outreach, product gifting and media opportunities.
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Campaign Reporting:
Assist with monitoring marketing activity and compiling results across areas such as social and digital performance,



campaign activity and customer feedback.
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Cross-Functional Collaboration:
Work closely with the Marketing Manager, Creative Studio, Sales, Sourcing and external suppliers to ensure marketing projects are delivered accurately, on time and within budget.
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What We're Looking For n
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2-3 years' experience as a marketing coordinator or similar marketing role
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Tertiary qualification in Marketing, Communications, Business or a related discipline
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Strong organisational skills with the ability to coordinate multiple projects and deadlines
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Excellent written and verbal communication skills
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Strong attention to detail and proofreading skills
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A proactive, hands-on approach and willingness to get involved across a broad range of marketing activities
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Experience with social media platforms and digital marketing
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Confidence working with Microsoft Office and marketing platforms
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Experience working with social media scheduling tools or content management systems would be advantageous
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An interest in consumer products, retail, homewares, lifestyle or FMCG would be highly regarded
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Comfortable working both independently and collaboratively within a fast-paced team environment
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Confident using and embracing AI tools to improve productivity, streamline workflows and support marketing activities
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A positive attitude, strong work ethic and willingness to learn
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This role would suit someone who is highly organised, creative and commercially minded, and is looking for a diverse role that touches all areas of the marketing mix.
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If you're looking for a dynamic marketing role where you can develop your skills while contributing to well-known consumer brands across some of Australia's largest retailers, we'd love to hear from you.
#J-*****-Ljbffr

📌 Marketing Coordinator (Melbourne)
🏢 mirabella international
📍 Melbourne