Assembly Label is looking for a Brand Specialist / Editor to join our Creative team at our Alexandria Head Office.
This is an excellent chance for an early-career creative to develop hands-on experience in brand-led storytelling, content creation, and communications within a growing, multi-channel brand, helping to shape and maintain a consistent brand identity across all touchpoints.The RoleThe Brand Specialist / Editor is responsible for developing and delivering brand-led initiatives that strengthen Assembly Label's identity, community, and customer experience.
This role brings the brand to life through content, partnerships, and copy, shaping and maintaining a consistent tone of voice across all physical and digital touchpoints.
Acting as a custodian of the brand narrative, ensuring all communication reflects and evolves Assembly Label's vision, values, and point of viewKey Responsibilities Brand InitiativesDrive and execute brand initiatives aligned to seasonal directionsIdentify and develop ideas that build brand awareness, relevance, and communityBuild and maintain a network of creatives aligned to the brandSupport the planning and execution of brand events.
Ensure events feel aligned with brand values and creative directionIdentify and develop brand partnerships and creative collaborationsOwn and develop editorial content and brand storytelling, planning and delivering ongoing output aligned to brand themes across social, journal, print, and key brand touchpointsCopy CreationWrite and edit marketing copy, email content, and social captions in line with the brand tone of voiceAct as the custodian of the brand voice,



owning and evolving how Assembly Label expresses its vision, mission, and values across all communicationEnsure consistency of language across all customer touchpointsContribute to the ongoing refinement of the brand tone of voiceCustomer Experience & Brand TouchpointsContribute to the development of in-store and physical brand experiencesSupport initiatives that enhance the customer experience across key touchpointsHelp translate brand thinking into real-world executionSupport the development of branded product and gifting initiativeAbout You2+ years' experience in a brand or marketing role within fashion, lifestyle, or a creative-led businessStrong writing and editing skills, with the ability to adapt tone of voice across formats and channelsClear understanding of brand building, and how content, partnerships, and experiences contribute to itHighly organised, with strong attention to detail and the ability to manage multiple projects and timelinesStrong creative eye, with an understanding of visual and cultural referencesProactive and self-directed, able to take ownership and follow ideas through to executionAbility to think beyond execution, contributing to the shaping of brand narrative, vision, and long-term positioningGenuine interest in culture, community, and storytelling, with a point of view on what feels relevant nowApplyingWe encourage applications from people of all backgrounds and underrepresented groups who reflect our wonderfully diverse community.
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📌 Brand Specialist (Sydney)
🏢 Assembly Label
📍 Sydney