Membership Growth Product Marketing Lead — Hybrid Melbourne

Membership Growth Product Marketing Lead — Hybrid Melbourne

11 Oct
|
RACV
|
Melbourne

11 Oct

RACV

Melbourne

RACV is seeking an experienced product marketer to lead the go-to-market for a recent membership tier. You will craft positioning, drive cross-channel launches and partner with digital and product teams to deliver seamless joining and onboarding.

You will identify growth prospects, design lifecycle journeys, and develop personalised communications that demonstrate member value from day one, with data-driven optimization across acquisition and retention.
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📌 Membership Growth Product Marketing Lead — Hybrid Melbourne
🏢 RACV
📍 Melbourne

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