Marketing Coordinator

Department: Marketing

Reports to: Brand Manager

Location: Prahran, Melbourne

Work Type: Full-time | Hybrid (3 days in office / 2 days WFH)

About FUNDAY

FUNDAY is Australia's #1 better-for-you confectionery brand, on a mission to share more joy and prove that better-for-you doesn't have to be boring!

Founded in Melbourne by entrepreneur Daniel Kitay, FUNDAY is shaking up the confectionery aisle by reimagining nostalgic favourites with a natural, better-for-you twist. From lollies to chocolate, we're proving you don't have to compromise on taste to make better-for-you choices.

Proudly Australian-born and growing rapid, FUNDAY has achieved over $100 million in retail sales in the past 12 months, with products stocked in 7,000 retailers across Australia and now Target stores across the US. We're an ambitious, innovative and fun-loving brand, and we're only just getting started.

About the role

We're looking for an energetic, highly organised and proactive Marketing Coordinator to join the FUNDAY team.

Reporting to the Brand Manager, you'll play a hands-on role in bringing FUNDAY's marketing activity to life across campaigns, new product launches, PR, partnerships, events and brand activations.

This is an exciting opportunity for someone early in their marketing career who loves making things happen. You'll work across a variety of projects, helping turn big ideas into reality while gaining exposure to all areas of marketing within a fast-growing consumer brand.

No two days will look the same! One day you might be coordinating an influencer send-out, the next helping bring a brand activation to life, briefing creative assets or supporting the launch of our latest product.

What you’ll be doing

- Support the Brand Manager in bringing FUNDAY's marketing calendar to life, coordinating campaigns,



product launches and key brand moments from brief through to execution.
- Keep marketing projects running smoothly, managing timelines, deliverables and stakeholders to ensure everything stays on track.
- Help launch exciting new products, coordinating creative assets, product samples and launch requirements across internal and external teams.
- Assist with PR and influencer marketing, including product seeding, PR mailers, creator outreach, media lists and tracking coverage and content.
- Bring FUNDAY to life through brand activations, events, sampling programs, retail marketing and exciting brand partnerships.
- Coordinate creative assets, photoshoots and content production, working closely with designers, photographers, agencies and the wider team.
- Keep the marketing engine running by maintaining calendars, campaign trackers and asset libraries, as well as coordinating product, merchandise and supplier requirements.
- Support campaign reporting and marketing administration, including tracking results, managing quotes and raising purchase orders.
- Take ownership of smaller marketing projects and initiatives, with the opportunity to see them through from idea to execution.
- Stay across cultural, social and confectionery trends, bringing fresh ideas to the table and jumping in to support exciting opportunities as they arise.

About you

You'll ideally have 1–2 years' experience in marketing, brand, PR, social or a related role,



although we're equally interested in someone earlier in their career who can demonstrate great initiative and relevant experience.

Above all, we're looking for someone with a positive, can-do attitude who isn't afraid to challenge the status quo, bring fresh ideas to the table and find new and better ways of doing things.

You’ll be:

- Exceptionally organised, with strong attention to detail and the ability to juggle multiple projects and deadlines.
- A natural doer who takes ownership, genuinely cares about the quality of their work and gets things done without needing to be asked.
- A confident communicator who enjoys building relationships and working with different people.
- Creative and curious, with a genuine interest in brands, marketing, pop culture and emerging trends.
- A strong team player who brings positive energy, is happy to roll up their sleeves and thrives in a fast-paced environment.
- A clear and confident writer, with strong written communication skills and proficiency in Microsoft Office.

What success looks like

You'll become a go-to person in the marketing team, helping keep projects on track and making sure the little details don't get missed. Campaigns and launches run smoothly, deadlines are met, stakeholders are aligned and nothing falls through the cracks.

As you grow in the role, you'll have the opportunity to take ownership of your own projects and campaigns, building your skills and experience across brand, innovation, PR, partnerships and activations.

The FUN perks

- Sweet treats on us! Enjoy a $150 FUNDAY voucher every quarter to stock up on your favourites.
- FUN-Days! Twice a year, take a day off to do something FUN, with $100 towards an activity of your choice.
- Team lunches! Enjoy monthly team lunches in the office, on us.
- Birthday half day! Celebrate YOU with an extra half-day off to use within two weeks of your birthday.

📌 Marketing Coordinator (Prahran)
🏢 FUNDAY™ Natural Sweets
📍 Prahran