We are working with a growing, independent B2B marketing agency in Sydney that is looking to add a strong Media Planner / Account Manager to its team.

This is a great role for someone with around 4–5 years’ agency experience who understands media planning and buying, but who is equally comfortable managing clients, understanding their business challenges and turning those into smart, effective media plans.

B2B experience is essential for this one. You’ll need to understand how B2B audiences behave, the longer consideration and buying cycles involved, and how to build media strategies that reach specialist and senior decision-making audiences.

The role

You’ll work across a portfolio of B2B clients, taking responsibility for both media planning and day-to-day client servicing. You’ll be involved from brief through to planning, activation, optimisation and reporting, working closely with internal specialists and external media partners.

You’ll be expected to

- Develop integrated media plans across relevant digital and traditional channels
- Manage media buying, implementation and campaign delivery
- Understand client objectives and translate them into clear media strategies
- Own day-to-day client relationships and become a trusted point of contact
- Present media recommendations, campaign results and optimisation opportunities
- Work closely with creative, strategy and digital teams to deliver joined-up campaigns
- Manage budgets, timelines and campaign performance




- Build strong relationships with publishers, platforms and media partners
- Keep clients informed of new opportunities, trends and developments across the media landscape

What they’re looking for You’ll ideally have 4–5 years’ experience within a media, advertising or integrated agency environment , with a solid grounding in both planning and buying.

Most importantly, you’ll have genuine B2B experience and understand how B2B media differs from consumer planning.

You should also bring

- Strong media planning and buying knowledge
- Experience across digital media, including paid social, programmatic, search and relevant B2B channels
- Excellent client servicing and account management skills
- Confidence presenting recommendations and explaining the thinking behind a media plan
- Strong organisational skills and attention to detail
- Commercial awareness and confidence managing budgets
- An ability to work collaboratively across multiple disciplines
- A curious mindset and genuine interest in media, technology and B2B marketing

This would suit someone who enjoys the combination of media thinking and client relationships — not simply sitting behind a spreadsheet building plans, but understanding the client’s business, challenging briefs when appropriate and becoming someone they trust. It’s an opportunity to join a smart, cooperative agency environment in Sydney, work with interesting B2B brands and have genuine ownership of your accounts.

📌 Media Planner / Account Manager B Agency) (Sydney)
🏢 DMCG Global
📍 Sydney