Summary:
We are seeking a highly motivated and experienced Marketing Manager to join our team.
The successful candidate will be responsible for developing and implementing marketing strategies that will increase brand awareness, drive sales, and enhance customer engagement.
The Marketing Manager will work closely with cross-functional teams to ensure that all marketing initiatives are aligned with the company's goals and objectives.
Responsibilities:
Develop and implement comprehensive marketing strategies to achieve company goals
Conduct market research to identify trends, opportunities, and threats
Strategise and develop marketing campaigns to bring recent business opportunities to us
Manage and give direction to our outsourced marketing team
Create, manage, and build all aspects of social media marketing, including content creation, posting schedules, and engagement strategies across various platforms
Monitor and analyse the effectiveness of marketing campaigns and adjust strategies as needed
Create, manage, and build personal branding initiatives for the MD, ensuring a consistent and impactful brand image
Utilise expertise in personal branding to create and edit content for various marketing channels
Capture high-quality photography to support marketing campaigns and promotional materials
Build strategic relationships and partner with key industry players, agencies, and vendors
Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
Stay up-to-date with industry trends and best practices
Qualifications:
Proven experience in marketing management, with a focus on personal branding, social media marketing, and public relations with the potential to expand your knowledge through further learning
Demonstrated expertise in personal branding, including the ability to create and edit content
Strong photography skills with the ability to capture engaging visuals that align with brand guidelines
Excellent communication and interpersonal skills, with the ability to collaborate effectively with team members and external partners
Strategic mindset with the ability to develop innovative marketing strategies that drive results
Proficiency in relevant software and tools for content creation and social media management
Bachelor and/or Diploma in marketing.