CareDx, Inc. is a leading precision medicine solutions company focused on the discovery, development, and commercialization of clinically differentiated, high-value healthcare solutions for transplant patients and caregivers.
CareDx offers products, testing services, and digital healthcare solutions along the pre- and post-transplant patient journey, and is the leading provider of genomics-based information for transplant patients.CareDx is seeking a Brand Marketing Manager to support and help shape pan‐organ brand strategy and execution.
This role blends strategic thinking with hands‐on execution, partnering closely with Brand, Digital, Medical, Sales, and external agencies to translate business and brand strategy into high‐impact marketing programs.The ideal candidate is a strong brand marketer- someone who can think strategically, structure ambiguous problems, and still roll up their sleeves to deliver best‐in‐class programs across channels.Responsibilities:Brand Strategy & PlanningPartners with Brand Marketing leadership to support development of brand strategy, annual marketing plans, and campaign roadmaps aligned to business prioritiesTranslates strategic imperatives into clear program objectives, messaging frameworks, and execution plansContributes to customer segmentation, messaging refinement, and channel strategy to ensure programs are targeted, differentiated, and impactfulSynthesizes market insights, performance data, and field feedback to surface strategic recommendations and optimization opportunitiesPromotional Content & Marketing Asset DevelopmentDrives development of promotional content and marketing resources across digital and print channels, acting as the primary lead for webinars, email campaigns, and core print collateral (e.g., leave‐behinds)Develops content and thematic outlines with direction from Brand and Digital MarketingOwns end‐to‐end execution—aligning stakeholders, coordinating logistics, managing timelines, and ensuring flawless deliveryPartners with regional teams to ensure message consistency, scientific integrity, and audience relevanceCreates marketing assets aligned to CVAs, key data, and core marketing messages, with Brand Marketing oversightCollaborates on content mapping, formatting, and adaptation for multiple audiences (physicians, coordinators, administrators,



etc.)Regional Scientific Meetings & Select Tier 2 ConferencesWorks with the field to identify priority regional conferences and ensures conference‐in‐a‐box resources are ready for sales executionProvides planning oversight for regional meetings executed by Sales, ensuring consistency with brand strategyLeads end‐to‐end marketing execution for select Tier 2 congresses (e.g., HFSA, CHEST, NATCO), including, dinner programs, logistics coordination, materials management, and cohesive on‐site brand presenceMeasurement, Budgeting & Operational ExcellenceDefines and tracks KPIs tied to strategic objectives, measuring program effectiveness and impactManages budget tracking for assigned programs, ensuring responsible spend and visibility into ROIAnalyzes performance data and field feedback to inform strategic adjustments and continuous improvementCommunicates insights clearly to stakeholders to support data‐driven decision‐makingQualificationsBachelor's degree required3–5 years of experience in marketing, communication or product marketing or related role, ideally within diagnostics, medical devices, biotech, or pharma industryProven ability to balance strategic thinking with hands‐on executionStrong cross‐functional collaboration skills and ability to influence without authorityComfort operating in fast‐paced, ambiguous environments and making decisions with incomplete informationResults‐oriented with emphasis on ROI and performance metricsStrong proficiency in Microsoft PowerPoint and core business tools; ability to create clear, executive‐ready materialsPreferredMBA or other advanced degree strongly preferredBA/BS in life sciences, molecular biology, or clinical scienceExperience supporting brand strategy, annual planning, or integrated campaign developmentExposure to competitive intelligence, analytics, and market research/insightsAdditional Details:



Every individual at CareDx has a direct impact on our collective mission to improve the lives of organ transplant patients worldwide.
We believe in taking great care of our people, so they take even greater care of our patients.
Our competitive Total Rewards package for US Employees includes:Competitive base salary and incentive compensationHealth and welfare benefits, including a gym reimbursement program401(k) savings plan matchEmployee Stock Purchase PlanPre-tax commuter benefitsAnd more!
Please refer to our page to view detailed benefits at style="font-family: 'times new roman', times, serif; font-size: 12pt;">In addition, we have a Living Donor Employee Recovery Policy that allows up to 30 days of paid leave annually to a full time employee who makes the selfless act of donating an organ or bone marrow.With products that are making a difference in the lives of transplant patients today and a promising pipeline for the future, it's an exciting time to be part of the CareDx team.
Join us in partnering with transplant patients to transform our future together.CareDx, Inc. is an Equal Opportunity Employer-vets/disabled, and participates in the E-Verify program.
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For more information, please read our This is the anticipated base salary range for candidates who will work in Brisbane, California.
The final salary offered to a successful candidate will be dependent on several factors that may include, but are not limited to, the type and length of experience within the job, the type and length of experience within the industry, education, etc.
Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives and restricted stock units.
CareDx is a multi-state employer, and this salary range may not reflect positions that work in other states.San Francisco Bay Area Roles:$94,000 - $125,000 USD

📌 Brand Marketing Manager (Brisbane)
🏢 CareDx
📍 Brisbane