Job Description
About Us:
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Experience Gold Coast (EGC) is a single, unified organisation that brings together HOTA (Home of the Arts), Destination Gold Coast, Study Gold Coast and Major Events Gold Coast. Formed in ****, EGC plays a central role in driving the growth of the city's visitor economy. EGC plays a pivotal role in supercharging outcomes across tourism, events, arts & culture and education, with a clear objective of positioning the Gold Coast as the lifestyle capital of Australia.
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About the Role:
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We're looking for an experienced Sponsorship Sales Manager to join our Growth & Partnerships team and drive commercial growth across Experience Gold Coast. This is a revenue-focused role responsible for identifying, developing and securing high-value sponsorship partnerships.
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Reporting to the Sponsorship Director, you'll build and manage a strong sponsorship pipeline, develop compelling proposals, lead commercial negotiations and build relationships with senior decision-makers across Southeast Queensland and selected national markets.
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What You'll Do:
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Identify, develop and secure new sponsorship opportunities through proactive business development, networking, referrals and existing relationships.
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Build and manage a strong sponsorship pipeline, achieving agreed revenue targets and maintaining accurate forecasts.
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Develop compelling sponsorship proposals and presentations aligned to partner objectives and Experience Gold Coast's events, campaigns and programs.
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Lead sponsor meetings, presentations, negotiations and agreements through to close.
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Build strong relationships with senior decision-makers, businesses,



government and industry stakeholders.
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Collaborate across Experience Gold Coast to identify and deliver commercial partnership opportunities and sponsor outcomes.
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Monitor market trends and sponsorship opportunities while supporting sponsor activations, hospitality and relationship-building initiatives.
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What You'll Bring:
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8+ years' experience in sponsorship sales, partnership development or commercial business development, ideally within tourism, events, sport, entertainment, arts or a similar industry.
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Proven track record of securing high-value sponsorships and achieving or exceeding revenue targets.
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Strong commercial acumen with highly developed sales, negotiation and relationship management skills.
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Experience developing sponsorship proposals, packaging rights and benefits, negotiating agreements and managing partnerships through to delivery.
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Exceptional communication, presentation and stakeholder engagement skills, with confidence engaging senior decision-makers.
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Strong pipeline management, forecasting and organisational skills, with the ability to manage multiple opportunities and competing priorities.
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Advanced Microsoft Office, Canva and CRM/project management skills,



including platforms such as
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Why You'll Love Working With Us
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Be Part of the Action: Work at the heart of the Gold Coast's thriving arts and culture scene, where creativity and community come together.
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Exclusive Discounts: Enjoy discounts at all Food and Beverage outlets across the HOTA precinct, plus discounted tickets to cinema screenings, events, and activities.
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Empowerment Time: Take four paid days per year dedicated to personal growth and wellbeing.
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Paid Parental Leave: We support our team members with paid leave during this important life stage.
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Wellbeing Support: Access Sonder, our comprehensive team member care and wellbeing service.
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Career development: Unlock learning opportunities through our Learning Lab, offering up to 1,000 courses to help you grow and thrive.
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Join us in creating unforgettable experiences at Experience Gold Coast!
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How to Apply
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If you're an experienced sponsorship or commercial sales skilled who thrives on building relationships, creating compelling partnerships and delivering revenue outcomes, we'd love to hear from you!
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To apply for this position, please submit a brief cover letter (no longer than one page) along with your resume.
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Experience Gold Coast values diversity and inclusion. We are dedicated to providing equitable employment opportunities and welcome applications from individuals of all cultures, genders, ages, Australia's First Nations Peoples, LGBTIQ+ communities, and people with disabilities.
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Closing Date: Wednesday, 16 September ****

📌 Sponsorship Sales Manager (Gold Coast)
🏢 Experience Gold Coast
📍 Gold Coast