Digital Marketing & Communications OfficerWe're looking for an enthusiastic Digital Marketing and Communications Officer to support the delivery of how our internal and external audiences perceive and interact with WISE.
You will be one of the main points of contact for our many communities, delivering day-to-day digital marketing and communications activity, driving engagement and starting positive conversations in our digital spaces.Perks of joining WISECompetitive salary with Not-for-Profit Salary Packaging (tax savings)Four Wellness Days (1 every quarter), and prospect to purchase additional annual leaveVarious health and lifestyle initiatives and benefitsAccess to discounts from leading retailers through FlareiPhone and laptop includedTo be considered, you must:Have full Australian working rightsHold a full Australian driver's licenseBe willing to obtain a National Police CheckBe able to pass a Working with Children CheckDemonstrate the WISE attributes: Customer Centricity, Curiosity, Resilience, Adaptability, Creativity and a Growth MindsetBe willing to complete a pre-employment assessmentA day in the role involves...Social mediaOverall responsibility for WISE online community management (excluding WISE social enterprises), social media handbook and correct use of social media across WISEManage the day-to-dayexecution of social media content plans, including content preparation, scheduling, publishing and monitoring, delivering engaging content and timely communications aligned to organisational priorities and audience needs.Including:Amplifying organic content through paid social based on campaign objectivesCoordinate assets, content,



timelines and channel activity to support integrated marketing initiativesSupport the Marketing & Communications Manager in translating monthly performance insights into actionable recommendations to optimise strategy and performance across all platforms.Including:Tracking and analysing key engagement and conversion metrics to support data-driven decision makingIdentifying trends and opportunities across campaign and channel performance.Digital marketingProduce a high-quality monthly email marketing newsletter to send to the subscriber baseManage email lists and automation workflows to ensure subscribers are current and receiving relevant communicationsSupport the Marketing & Communications Manager to manage website content, including maintenance and monitoring of web forms.Responsibility for WISE Google listings, including monitoring of reviews, address updates and creation.Content creationSupport the delivery of SEO-led content to support audience education, organic acquisition and conversion.Support the delivery of the SEO roadmap and associated prioritiesSupport with creation of video content for social media, including sourcing talent, filming and editing, as well as reviewing externally created video contentStrategy and campaignsSupport the implementation of the marketing strategy and tactics for your area, including driving campaign and content planning, audience targeting, messaging and channel selection informed by performance insightsGenerate ideas for and contribute to the planning of marketing campaigns, including content and asset development.Support the delivery of digital campaigns across key initiatives, working with agency and internal resourcesSupport campaign performance tracking and optimisation across key initiatives,



using insights to inform strategic direction and future planning.Marketing & CommunicationsProactively find innovative ways to promote WISE's services and provide creative solutions to marketing problemsCoordinate and deliver the promotion of internal and external events across WISE's digital channels, including social media listings, creative coordination and organic social promotion, managing timelines, stakeholders and deliverablesProvide marketing support to internal stakeholders across WISE, maximise partnership opportunities through marketing and communications activities, implement partnership media plans and content activationsProvide support across the team where needed including monitoring inboxes, invoice processing and ad hoc requests.Responsibility for distributing feedback from customers to WISE frontline team.Always behave in line with WISE ValuesComply with WHS policies and proceduresDeliver industry leading customer centricity to customers (whether internal or external)WISECelebrating over 30 years in the employment services industry, WISE is a not-for-profit organisation that is committed to providing quality employment, training, and support to the disadvantaged members of our community.
We aim to inspire, transform and empower people by connecting them with employers who care.
WISE also operates highly successful, inclusive social enterprises along with a range of other programs and services aligned to the needs of the community.Visit our website here to learn more about WISE.We are Inclusive!
WISE is recognised by the Diversity Council Australia as an "Inclusive Employer".
We actively encourage and welcome candidates from culturally and linguistically diverse backgrounds, candidates with a disability, members of the LGBTIQA+ community and Aboriginal and/or Torres Strait Islander candidates.
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📌 Digital Marketing & Communications Officer (Melbourne)
🏢 Wise Employment
📍 Melbourne