AAR Consulting Group – St Leonards Park NSWOur client is an eLearning agency within a large NSW government department and provides access to mandatory training and career development through a comprehensive range of online and face-to-face education opportunitiesRole Description:The Marketing and Communications Officer will be responsible for the administration of marketing and communications activities; including promotions, activities and PR campaigns and in developing relevant digital and other support materialResponsibilities:Provide high level support to the marketing and communications team in producing professional documentation, including promotional and related material using advanced writing and design skillsContributing to the development and implementation of strategic communications and marketing plans for the organisation and its servicesAct as a business partner to the portfolio providing fit for purpose marketing and communications adviceDevelop and implement effective digital marketing and communication strategies, initiatives and plans for application across various platformsSupport the delivery of digital initiatives that grow communities and develop content to ensure engagementAccess, review and analyse data sources - such as web analytics, to gain insights and provide considered advice and reportsContribute to the development of education and training plans and processes that ensure high quality communication,



communications and marketing outputs by staffSkills and Experience:Advanced communication and content development skillsDemonstrable ability to produce high quality, professional documentation, including promotional and marketing materials; using strong writing, editing and design capabilitiesExperience contributing to the development and implementation of strategic communications and marketing plansAbility to work collaboratively with internal portfolios, provide tailored marketing and communications advice and support the development and execution of fit for purpose plansProven experience developing and delivering effective digital strategies across owned, earned and paid channels; with a focus on audience engagement and community growthCapability to analyse data sources (e.g. web analytics), extract insights, and provide evidence based recommendations and reportingProject coordination and problem solving skillsExperience contributing to education and training initiatives, supporting staff to deliver consistent, high quality communicationsA proactive, solutions focused approach with the ability to support a dynamic team environmentConsultant: Colin MasseyKeywords: Marketing, Communications, Marcom, PR, promotions, data analysis, marketing materials, web analytics, digital marketing, writing, design, NSW government, eLearningAt AAR Consulting Group we embrace diversity, inclusion, and equal opportunity.
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📌 Marketing & Communications Officer (Sydney)
🏢 AAR Consulting Group
📍 Sydney