EDU is an ASX-listed provider of tertiary education, specialising in Health and Community Services.
We foster meaningful careers through high-quality education across our campuses in Sydney, Melbourne, Brisbane and Adelaide:
Australian Learning Group (ALG): VET provider for international students.
Learn more aboutALG.Ikon Institute of Australia (Ikon): HE provider for domestic and international students.
Learn more aboutIkon.
About the role
The Sales (Student Recruitment) Manager plays a strategic role in achieving international enrolment goals for EDU's higher education entity, Ikon.
Responsible for managing an active, top-tier agent partner network, this position ensures seamless cross-departmental operations with Admissions and Student Experience while proactively maintaining low provider risk ratings through rigorous visa risk management.
Key Responsibilities
Own and deliver individual,regionaland campus-specific international student recruitment/enrolment sales targets for EDU'shighereducation courses (Ikon), and work collaboratively with the team towards achievement of group targets
Oversee the conversion of pipeline from enquiry/application to enrolment
Drive sales programs and processes to increase sales conversion for the international market segment
Focus on the conversion of pipeline from enquiry/application to enrolment
Provide support to ensure that Education Agents provideaccurate,timelyand comprehensive advice and support to prospective students
Accurately forecast sales results, working closely with the Head of International Student Recruitment and where applicable, with the General Manager, Future Students
Assistin the development of marketing and promotional activities for the Institutions and Courses andassistEducationAgents;
Provide insights into market developments and related recruitment opportunities
Account Management




Manage and coordinate education agent partners including identification of recent agents and establishment and maintenance of agreement and incentive arrangements
Contribute to the agent marketing program, including marketing to and with agents
Ensure agent management is conductedin accordance withrelevant policies and regulatory requirements
Problem-solving with agents and students asrequired
Marketing
Contribute to the development and implementation of EDU's (andIkon's)strategic international student marketing and recruitment plan
Evaluateand report on international market opportunities for EDU'sHEproduct portfolio
Be the expert for the state and regional international student market, ensuring EDUmaximisesopportunities for revenue growth in the segment
Contribute to the development and execution of international student marketing campaigns, working closely with the EDU brand marketing teams
Adhere to,monitorand report on budgets asrequired
Compliance
Ensure all practicesremainaligned to relevant policies and regulatory requirements
Participate in relevant industry and regulator workshops on compliance and regulation asrequiredParticipate in internal and external compliance and quality assurance activities asrequired
Ensure students recruited via agents meet the Genuine Temporary Entrant and relevant student visa requirements
Assistthe finance team asrequiredin following up with agents andstudentconcerning unpaid fees
Education, Experience & Skills
Tertiary qualification in relevant field, post graduate preferred
Minimum3years' sales and marketing experience in international studentrecruitment,within higher education sector




Knowledgeofthe Education Services for Overseas Students Act *****) and its associated regulations, including National Code of Practice for Providers of Education and Training to Overseas Students ****.
Experience in developing and implementing marketing and sales plans, and in account management
ProficiencyinMicrosoft Office365 and PRISMS
Experience with Salesforce, HubSpot, or other CRM systems
Excellent written and oral communication
Excellent interpersonal skills with the ability to work autonomously and in a team
Positive attitude, results-focused, and strong attention to detail
Why Join us?
A supportive team - When you work with us, you're not just a team member—your part of a supportive community that lifts each other up, values every contribution, and thrives on mutual respect.
Career progression- Here, you'll find an environment where your ideas matter, your growth is prioritized, and you're empowered to do your best work—because when we succeed, we do it together
A positive and fun work environment- Work should be more than just a job—it should be an experience you enjoy!
Daily breakfast supplied - We believe that a positive and fun work environment starts with the little things, and what's better than breakfast?
Training and Development opportunities - Professional development allowance available to invest in your future & help you stay at the forefront of your field
Diversity & Inclusion - We celebrate diversity and are committed to reflecting Australian society to better serve our students.
We encourage applications from Aboriginal and Torres Strait Islander people, culturally and linguistically diverse people, people with disabilities, sexually and gender diverse people, and individuals of all ages.
Next Steps
Only applicants with the right to live and work in Australia will be considered.
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📌 Sales (Student Recruitment) Manager (Melbourne)
🏢 EDU Holdings
📍 Melbourne