10 Oct
|
Merchants Prosperity
|
Melbourne
10 Oct
Merchants Prosperity
Melbourne
公司简介
荣商留学移民是澳洲领先的留学与移民服务机构,自2016年成立以来,荣商始终专注于为留学生及海外新移民提供专业、合规的留学与移民服务。公司配备澳洲注册移民代理、澳洲注册律师及澳洲注册教育顾问,核心团队长期驻扎澳洲本地,具备丰富的行业经验与成熟的服务体系。
- 总部坐落于255 Bourke Street, Melbourne VIC 3000(Bourke Street Mall 核心地段)
- 悉尼总部坐落于3A Macquarie St, Sydney NSW 2000(距悉尼歌剧院约100米,交通便利,办公地点优越)
岗位介绍
你是否对市场营销充满热情,并希望在教育与移民行业积累实战经验?我们是澳洲领先的留学移民服务机构,诚邀市场专员加入我们墨尔本(VIC)和悉尼(NSW)的团队。在这个岗位中,你将参与品牌推广、内容策划、新媒体运营、市场活动及品牌建设等工作,深入参与市场营销项目的策划与执行,推动品牌影响力及业务增长。如果你具备市场营销相关经验,拥有良好的内容策划与执行能力,并希望在教育与移民行业持续发展,我们期待你的加入,与荣商一起创造更多可能。
岗位职责
- 关注澳洲留学、移民政策及行业动态,分析市场趋势、客户需求及竞争环境。
- 负责小红书、微信公众号等社交媒体平台的内容策划、运营及推广。
- 使用 Canva、剪映等工具制作及优化图片、视频和宣传内容。
- 制定并优化客户获客及转化策略,通过 CRM 管理客户数据,与销售团队协作追踪转化效果。
- 参与品牌建设及线下活动策划,包括讲座、地推、展会等。
- 拓展并维护教育机构、移民律师、地产商等行业合作伙伴,推动业务合作与品牌发展。
- 运用 Google Ads、Analytics 等工具分析营销效果并持续优化推广策略。
岗位要求
- 具备澳洲合法工作权利,PR 或 Citizen 优先。
- 至少 1 年市场营销、留学移民或相关行业经验。
- 中英文流利,能够服务多元化客户群体。
- 熟悉小红书、微信公众号等社媒平台,具备内容策划、账号运营或品牌推广经验。
- 熟练使用 Canva、剪映等设计及剪辑工具, 具备良好的内容审美和视觉表达能力。
- 具备市场调研、数据分析及营销策略优化能力。
- 熟悉 CRM、Google Ads、Google Analytics 等数字营销工具者优先。
- 具备良好的执行力、沟通能力及团队协作能力,对活动策划和内容创意有热情。
- 性格友好, 形象气质佳。
岗位福利
在荣商留学移民,我们致力于营造支持性、开放且充满发展机会的工作环境。作为市场专员,你将获得清晰的职业发展路径,同时享有以下机会与福利:
- 参与实际市场推广、品牌建设及客户活动策划
- 获得专业指导与持续的培训支持
- 深入了解澳洲教育与移民行业运作
- 参与多元化市场项目,积累丰富的行业经验
- 获得清晰的职业发展与晋升机会
- 参与团队团建及社交活动
Company Overview
Merchants Prosperity is a leading Australian education and migration services provider. Since its establishment in 2016, we have been dedicated to delivering professional and compliant education and migration services to international students and overseas migrants. Our team includes registered Australian migration agents, lawyers, and education consultants, with a core team based locally in Australia, bringing extensive industry experience and a well-established service system.
- Melbourne Headquarters:255 Bourke Street, Melbourne VIC 3000 (in the heart of Bourke Street Mall)
- Sydney Office:3A Macquarie Street, Sydney NSW 2000 (approximately 100 meters from the Sydney Opera House, central and easily accessible)
About the Role
Are you passionate about marketing and looking to gain hands‑on experience in the education and migration industry? We are a leading education and migration service provider in Australia and are currently seeking a Marketing Specialist to join our teams in Melbourne, VIC and Sydney, NSW. In this role, you will be involved in brand promotion, content planning, social media management, marketing campaigns, and brand development. You will take an active role in the planning and execution of marketing initiatives, helping to strengthen brand awareness and support business growth. If you have relevant marketing experience, strong content planning and execution skills, and are looking to build your career in the education and migration industry, we would love to hear from you. Join Merchants Prosperity and grow with us as we create more possibilities together.
What you’ll be doing
- Monitor Australian education and immigration policies, industry developments, market trends, customer needs,
and the competitive landscape.
- Manage content planning, daily operations, and promotion across social media platforms, including Rednote and WeChat Official Account.
- Create and optimise visual, video, and promotional content using Canva, CapCut, and other relevant tools.
- Develop and optimise customer acquisition and conversion strategies, manage customer data through CRM systems, and work closely with the sales team to track conversion performance.
- Support brand development and plan offline marketing activities, including seminars, promotional campaigns, and exhibitions.
- Build and maintain partnerships with education providers, migration lawyers, property developers, and other industry partners to support business growth and brand development.
- Use Google Ads, Google Analytics, and other digital tools to analyse marketing performance and continuously optimise campaigns.
What we’re looking for
- Hold a valid visa with work rights in Australia; Australian PR or citizenship preferred.
- At least 1 year of experience in marketing, the education and migration industry, or a related field.
- Fluent in both English and Mandarin, with the ability to communicate effectively with a diverse customer base.
- Familiar with Rednote, WeChat Official Account, and other social media platforms, with experience in content planning, account management, or brand promotion.
- Proficient in Canva, CapCut, and other design or video editing tools, with a strong sense of visual presentation and content aesthetics.
- Strong market research, data analysis, and marketing strategy optimisation skills.
- Experience with CRM systems, Google Ads, Google Analytics, or other digital marketing tools is highly regarded.
- Solid execution, communication, and teamwork skills, with an interest in event planning and creative content development.
- Friendly, professional, and well-presented.
Benefits
At Merchants Prosperity, we are committed to creating a supportive, open and growth-oriented working environment. As a Marketing Specialist, you will have a clear career development pathway, along with the following opportunities and benefits:
- Participate in marketing campaigns, brand development and client event planning.
- Receive professional guidance and ongoing training and development support.
- Gain in-depth knowledge of the Australian education and migration industry.
- Take part in diverse marketing projects and build valuable industry experience.
- Enjoy clear opportunities for career growth and progression.
- Participate in team-building and social activities.
#J-18808-Ljbffr
📌 Marketing Specialist 市场专员 (Melbourne)
🏢 Merchants Prosperity
📍 Melbourne