The OpportunityOur Social Content Lead is the face and voice of Revo Fitness.
A hands-on content creator who lives in front of the camera and behind the edit, bringing our brand to life every day across socials.
You're a curator of the Revo brand: you live and breathe it, understand it on a deep level, and set the standard for what "on brand" looks, sounds and feels like.This isn't a desk-based role overseeing others' output.
You'll translate our social strategy into standout content, leading a small creator team by example through a hands-on approach: ideating, filming, editing and posting daily.
If you're ready to grab the tiny mic, own the camera, and set the pace, this is your role.
Joining a marketing team of 20+ who bring the same energy, equally obsessed with the brand, our community, and raising the bar.What you'll be doing?
Content Creation & ExecutionOwn the content calendar across all platforms (Instagram, TikTok, etc.)Ideate, film, edit and publish high-performing content, hands-on, day-to-dayBe a key face and voice of the Revo brand on socials, appearing confidently and consistently in front of the camera.Deeply embody Revo's brand personality, tone and values in every piece of content, acting as custodian of the brand on social mediaSet the standard for what "on brand" looks, sounds and feels likeCreate content at key brand moments, such as club openings, events and activations including outside standard working hours.Build genuine audience connection and community advocacy through authentic, recognisable content.Team LeadershipLead a small team of creators by example, staying hands-on rather than purely directingGive clear direction, briefs and feedback for consistent, high-quality outputOversee team workflows and daily prioritiesFoster a high-performance creative culture that raises the barPerformance & OptimisationTrack social media performance (growth, engagement, reach, conversions)



and use insights to shape day-to-day contentCollaboration & Campaign IntegrationPartner with the wider marketing, activations, partnerships and club teams to bring campaigns to life through content and support influencer partnershipsWhat you'll bring?
Tertiary qualifications in Marketing, Communications, or a related disciplineDemonstrated experience creating hands-on content across social platforms, especially Instagram and TikTokConfident speaking to camera and comfortable being the face of a brandExperience filming and editing content solo, from concept through to publish (CapCut, Premiere Pro or similar)Skilled at writing compelling, on-brand copy and managing communication campaigns (eDM, blog, etc.)Experience leading or mentoring a small content team, ideally by example rather than pure oversight.Deeply embodies the Revo Fitness brand personality — lives and breathes itHighly organised with great communication skillsWho is Revo?
No lock-in contracts, no hidden fees, no fluff, just quality gyms, 24/7 access, and a genuine obsession with looking after our members.Our story started as a disruptor brand out of WA, with the same obsession for outstanding member experience and connected community.
That authenticity and member-first approach gave us an unmistakable edge, and we've since grown into a market leader across multiple regions in Australia, a serious competitor to other the big box gyms.Right now, we're about to open club 80, with another 80 on the way, so it's a seriously exciting (and fast-paced) time to jump on board.Our Values:We keep it easy.We do what we do well.We care about people.We are all about the experience.We believe in continuous improvement.Other than an awesome role, you will also have:Attractive salary and remuneration package.Phone Allowance and Laptop provided.Free onsite parking and end of trip facilities at Revo HQ.Complimentary Revo Membership for you and significant other.EAP and Employee Benefits Program, including Paid Parental Leave and Vibe & Thrive Allowance.
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📌 Social Content Lead (Melbourne)
🏢 Revo Fitness
📍 Melbourne