09 Oct
|
Quarry Hill PE
|
Murarrie
09 Oct
Quarry Hill PE
Murarrie
Quarry Hill Group is a privately owned group of companies with interests spanning Defence, Infrastructure, Industrial Property Development, and Luxury Accommodation. Our core Defence and Infrastructure brands are long-established leaders with substantial ongoing sales pipelines servicing Tier-1 clients.
We work directly with our Owner and Managing Director to grow each entity. We operate with an agile, high-velocity mindset—pivoting fast, acting decisively, and embedding AI across all business functions to maintain an aggressive market lead.
The Role
Around 95% of your focus will be dedicated to scaling our established Defence and Industrial technology brands—driving lead generation, technical SEO, precision PPC campaigns, hands-on web development, and CRO. You will also provide strategic marketing direction across our commercial property and luxury resort ventures as needed.
Working directly alongside the Managing Director and in-house CAD Product Specialists out of our Murarrie office, you will own the end-to-end digital growth strategy, web platforms, and campaign execution.
Key Responsibilities
- PPC & Large Budget Management: Own, optimize, and scale substantial PPC ad budgets (Google Ads, Bing, Meta, LinkedIn) with strict ROAS/CPA tracking.
- Hands-On Web Development & CMS Management: Build, maintain, and optimize responsive web pages, landing pages, and CMS architectures (WordPress, Webflow, or custom platforms) to ensure fast load times, flawless responsiveness, and exact technical specification accuracy.
- Technical SEO & Technical Precision:
Drive deep technical SEO, schema markup, site structure, and content strategies tailored to highly technical, niche industrial and defence buyer personas.
- 3D Web Configurator Integration: Collaborate directly with our CAD team to integrate 3D parametric models, realistic renders, and interactive product configurators into our digital web properties.
- UX & Conversion Rate Optimization (CRO): Test and refine user journeys, technical product datasheets, and lead capture funnels for maximum conversion efficiency.
- AI Adoption & Edge-Pushing: Systematically leverage AI across ad copywriting, coding assistance, predictive analytics, market research, and automation workflows to outpace competitors.
- Data & Strategic Pivot: Monitor analytics relentlessly. Know precisely when to push successful campaigns and when to cut or pivot underperforming experiments.
About You
- 10+ Years Experience: Proven track record as a Full-Stack Digital Marketer with deep experience in B2B technical, industrial, or complex product marketing.
- Web Development Competency: Solid front-end web development skills (HTML, CSS, JavaScript, CMS platforms, landing page builders)
with a strong grasp of modern web architecture.
- Technical & Precision Mindset: Exceptional attention to detail—you take pride in getting technical specs, product messaging, and tracking architecture 100% accurate.
- Mastery of Search & Performance: Expertise in technical SEO, Google Ads/PPC, Web Analytics (GA4, GTM), and CRO frameworks.
- AI-First Operator: High proficiency and natural curiosity in adopting AI software to streamline web coding, marketing operations, and campaign velocity.
- Defence & Tech Interest: Genuine curiosity about industrial technology, defence hardware, and infrastructure solutions.
- Desirable: Graphic design or UI layout skills (Adobe CS, Figma, Canva) to move quickly without waiting on external agencies.
Location, Workplace & Flexibility Setup
- Murarrie Facility: Modern office facility in Murarrie with free on-site parking and close proximity to public transport routes.
- Flexible Hybrid Model: Up to 2 days WFH per week, tailored around campaign launches, development cycles, and collaborative on-site requirements.
- High-Pace Commitment: Flexibility goes both ways—critical product updates, website deployments, or campaign pushes will occasionally require extra hours and full in office presence.
How to Apply
Please apply with your resume and a short cover letter outlining your experience managing large PPC budgets, web development projects, and performance marketing strategies.
Applicants must have the right to work in Australia.
📌 Full-Stack Digital Marketing & Web Development Lead (Murarrie)
🏢 Quarry Hill PE
📍 Murarrie