Introduction
Help grow the game of Aussie Rules Football across Western Australia
Market some of WA's most recognised football brands
Take your marketing expertise to the next level
Be part of an exciting and rewarding sport industry
At WA Football, we're passionate about growing the game and creating opportunities for all Western Australians to participate, connect and belong through football.
We're looking for an energetic and driven Marketing Coordinator to join our Brand & Growth team and help deliver integrated marketing campaigns across WA Football and the WAFL.
This is an exciting opportunity for a marketer who thrives on variety, loves bringing ideas to life and wants to build their career at WA's largest state sporting organisation.
Reporting to the Head of Marketing, you'll work across everything from participation programs and community football through to WAFL competitions, major events, commercial partnerships and strategic growth initiatives.
No two days are the same... and that's exactly the way we like it.
Description
About the Role
As Marketing Coordinator, you'll help bring WA Football's brands, products and programs to life through the planning, delivery and optimisation of marketing campaigns and content initiatives.
Working closely with stakeholders, agencies, designers, content producers and suppliers, you'll coordinate campaigns from concept through to execution and reporting.
You'll also play an important role in strengthening marketing collaboration across the WAFL competition, building strong relationships with club marketing teams and supporting initiatives that drive both club and league-wide objectives.
With exciting website improvements and UX projects planned, you'll help manage and enhance WA Football's digital presence, ensuring our websites continue to deliver engaging and user-friendly experiences for participants, clubs, supporters and stakeholders.
This role provides exposure to a broad range of marketing disciplines, including:
Campaign planning and delivery
Digital advertising
Website management and optimisation
Customer journey and conversion optimisation
Content and social media marketing




Email marketing
Event marketing
Creative production
Market analysis and insights
Campaign reporting and performance optimisation
About You
We're looking for someone who combines strong marketing capability with enthusiasm, initiative and a genuine passion for delivering great work.
You'll be:
Highly organised with exceptional attention to detail
Able to manage multiple projects and deadlines simultaneously
Agile, adaptable and comfortable working in a fast-moving environment
A robust communicator who builds positive relationships with a wide range of stakeholders
Curious, proactive and eager to learn
Comfortable balancing creativity with data-driven decision making
Confident providing direction and feedback to designers, agencies and creative suppliers
Happy to roll up your sleeves and contribute wherever needed
A collaborative team player who brings positive energy to the workplace
Passionate about Australian Rules Football, sport or sports/event marketing
Skills And Experiences
What Will Set You Apart
Essential
Tertiary qualification in Marketing, Communications or a related discipline
Minimum three years' experience in a similar marketing role
Strong knowledge of digital marketing, website management and campaign delivery
Highly Regarded
Experience managing paid social, paid search and digital advertising campaigns
Experience managing and maintaining websites using a CMS platform such as WordPress
Experience contributing to website redesign, UX improvement or digital optimisation projects
Understanding of customer journeys, conversion optimisation and website performance
Experience working with web developers, digital agencies and external suppliers
Experience briefing and collaborating with designers,



videographers and content creators
Strong analytical skills and the ability to turn data into actionable recommendations
Experience measuring, reporting and optimising campaign performance
Proven ability to build and maintain productive stakeholder relationships
Confidence managing multiple projects and priorities simultaneously
Experience within sport, membership, events, community organisations or not-for-profit environments will be highly regarded.
Ability to create engaging content for social media channels is desirable.
Knowledge of the WA football landscape and WAFL competition is advantageous, but not essential.
Why Join WA Football?
At WA Football, we're united by a simple purpose:
The game for all Western Australians
You'll join a team that values:
Integrity
- We are accountable, transparent and always striving to improve.
Belonging
- We foster an environment where everyone feels welcomed, respected and supported.
Growth
- We invest in our people, embrace innovation and work together to grow the game.
You'll have the opportunity to work on meaningful projects, develop your skills across multiple marketing disciplines and make a genuine impact on football communities across Western Australia.
You'll also join a collaborative and supportive team that values initiative, trusts its people and isn't afraid to have a bit of fun along the way.
Interested?
If you're a motivated marketer looking for a role that offers variety, responsibility, professional growth and the opportunity to make a real impact, we'd love to hear from you.
A full detailed Position Description is available upon request by emailing
******
.
We encourage you to visit our website /.
Applicants are required to submit a Cover Letter and Resume online via SEEK to be considered for shortlisting.
Applications close 5.00pm Monday the 19th October ****.
We reserve the right to close applications prior to the closing date.
All applicants will be required to present a current Work with Children Check and Police Clearance (no older than six months),

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