Job Description
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Overview
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Join our diverse team as a Marketing Communications Specialist, where you'll play a pivotal role in
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shaping and elevating various brands across the platform. Reporting to the Manager, Marketing &
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Communications, you'll leverage your expertise in content development and research-driven storytelling
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to create impactful promotional campaigns and training materials that drive business success. You'll
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collaborate with cross-functional teams to produce compelling assets, from website pages to product
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documentation, videos, and event materials. Your creativity will help support innovative marketing
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strategies, optimize digital performance, and strengthen brand presence. If you excel in a fast-paced
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environment, view a blank canvas as an exciting opportunity, and thrive on transforming complexity into
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compelling narratives, this is the role for you.
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Primary Responsibilities
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• Develop and maintain product assets such as data sheets, web pages, and presentation decks and
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work with external and internal resources to produce product videos.
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• Work with the larger Marcom team on new product launches, including product assets, training
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materials, and promotional strategies.
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• Working with the Digital Marketing Manager and internal sales teams to write engaging content
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to improve buyer journey and conversion.
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• Build visually compelling graphics to communicate complex information effectively.
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• Work with a graphic designer to design brochures, web banners,



and other graphic materials for
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targeted audiences.
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• Develop engaging social media content.
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• Collaborate with Digital Marketing Manager to track and measure the effectiveness of
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campaigns, providing recommendations for continuous improvement.
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nRequirementsn
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Education:
Bachelor's degree in Marketing, Communications, Public Relations, or a related field; a
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combination of education and experience will also be considered.
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Qualifications and Skills:
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• 2-5 years of professional experience in marketing communications.
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• Exceptional writing, editing, and storytelling abilities tailored to various audiences and platforms.
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• Strong knowledge of content marketing, especially in a B2B setting.
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• Proven ability to adapt in a fast-paced workplace and work cross functionally.
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• Experience working in the tech industry or a start-up is considered an asset.
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• Proficiency in web content management systems (WordPress and HubSpot) and analytics tools.
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• Creativity and experience developing infographics and other visual content using design software
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(e.g., Adobe Creative Suite, Canva).
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• Proven experience with and ability to develop and deepen content channels, including LinkedIn,
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blogs, and e-newsletters.
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• Hands-on experience in video production, content creation, and graphic design.
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• Experience with marketing analytics and the ability to report on campaign effectiveness would be
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an asset
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nSalary Descriptionn
n$60,000 - $73,000n

📌 Marketing Communications Specialist (Bundaberg Central)
🏢 Synapse Its
📍 Bundaberg Central