About the Company
Sicame Australia is looking for a Sales Representative to manage and grow its established NSW territory, working with electrical wholesalers, contractors, switchboard builders and commercial and industrial customers. This isn't a territory you're building from zero. You'll inherit existing customers and relationships, with plenty of opportunity to strengthen those accounts, increase product penetration and develop new business across the broader NSW market.
Why consider Sicame? Sicame is part of a major international electrical manufacturing group with more than 60 years of engineering and manufacturing expertise. In Australia, you'll join an established business with a respected range of electrical products and a small, experienced team that will give you the autonomy to manage your territory without unnecessary layers of management.
About the Role
This is a genuine field sales role. You'll spend your time developing relationships, visiting customers and sites, solving problems and identifying opportunities to grow the territory.
Responsibilities
You'll get:
An established NSW customer base and existing relationships to build on
A quality, technically respected range of electrical products
Autonomy to plan and manage your own territory
Product and technical training to get you up to speed
Support from an experienced local sales, operations and technical team
A competitive salary package plus car allowance and discretionary annual bonus
Phone and laptop
Long-term career opportunities within an international group
You'll:
Manage and grow existing customer accounts across NSW
Develop new relationships and business opportunities
Work with electrical wholesalers,



contractors and commercial and industrial customers
Introduce new products and identify opportunities to increase share of wallet
Conduct product demonstrations, toolbox talks and customer training
Visit customer sites and help solve product and application challenges
Manage your call cycle, pipeline, forecasting and territory plan
Represent Sicame at trade events, distributor days and industry functions
Required Skills
Understand relationship-based Business to Business sales
Are comfortable dealing with clients at all levels
Enjoy being on the road and in front of customers
Can develop existing accounts as well as find new opportunities
Are commercially minded, organised and self-motivated
Are comfortable learning and discussing technical products
Preferred Skills
Experience with electrical cables, connectors accessories, switchboard builders, electrical contractors, LV/MV/HV products, connectors, cable accessories or tooling would be highly regarded, but isn't essential for the right salesperson.
We're particularly interested in speaking with people who have sold into the electrical, industrial, construction or broader trade market.
You might currently be working for an electrical wholesaler, manufacturer, distributor or supplier and be ready to take ownership of a larger territory.
You don't need to know every Sicame product on day one. Product and technical training will be provided.
Pay range and compensation package
A market-competitive salary package plus car allowance and discretionary annual bonus
Phone and laptop
Long-term career opportunities within an international group
Equal Opportunity Statement
Sicame is an equal opportunity employer
Or call mark on ************ for more information.
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📌 Sales Representative - Nsw | Commercial & Industrial (Sydney)
🏢 Sicame Australia
📍 Sydney